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Saturday, 02 December 2023

Revitalizing the creative sector with DJ Fresh


In an effort to rejuvenate the creative sector post the COVID-19 contagion, government has introduced a new youth centric initiative dubbed the Department of Broadcasting Services (DBS) National Tour. This is a tour aimed at empowering the creative transport, hospitality and tourism sectors. It is however expected to be a legacy impacting project, outlining current times.

Government has leveraged on the 30th anniversary of RB2 as a vehicle to inject life back into the creative industry across the value chain. The project will result in fifty roadshows across the country, giving grassroots creatives an opportunity to shine on TV as all the activities will be documented and showcased on television once the project is completed. Clearly, these roadshows will stimulate the growth of the ailing sector.

Further, all the young artists who will be on stage will be compensated through the Botswana Musicians Union (BOMU), just so they have something to take home. Approximately, 250 artists comprising of performers, comedians and poets will be engaged and directly benefit in the process.

Recently, government announced that there should be an enforcement of an 80% quota for local artists in all media platforms for local artists, especially on TV and radio. In partnership with Copyrights Society of Botswana (COSBOTS), government conducted workshops geared towards enabling Batswana to benefit from their creative products.

The value chain or spill over benefits will accrue to local businesses including more than 80 citizen owned accommodation outfits across Botswana.


In order to effectively implement the national tour project, government through the Ministry for State President has engaged renowned radio personality, Thato Sikwane to spearhead the two and a half months project.

DJ Fresh, as he is famously know, is a Motswana media mogul based in South Africa, Johannesburg. He is the Founding Director of Big Dawg Productions. He is well known for his career at South African leading private radio stations, Metro FM, 5FM and YFM.

DJ Fresh is a colossal in the creative industry in South Africa, having started his career at RB2 nearly 30 years ago. He has jumped on board to share expertise with local creatives on how they can improve their talent as well as monetizing it.

DJ Fresh, who is returning to radio in April 2023, told the media that even though he hasnt been on radio for quite a stretch, he is cashing in more than he was on radio before. These are some of the real experiences that he will be sharing with young creatives, to take up space, be change makers and global players.


When addressing creatives in Kanye this week, DJ Fresh encouraged them to make use of the opportunity, saying they should attend workshops and apply takeaways to their work. The former Metro FM presenter said hard work pays and that perseverance is critical in any creatives journey.

You will meet other talented artists and start thinking that you are not good enough. Work on yourself, believe and trust in what you do, empower yourself and aim for the stars. If so many otherd did it, you can also do it. Be unique in your style of art. Do not ever try to copy anyone: yes you can get inspiration from people, but your execution has to be peculiar to you and interesting to the world. The market and your clientele have to resonate with your offering.


When setting the record straight, DJ Fresh said he will go over and beyond in identifying and supporting the very best of Botswanas untapped and unearthed talent in the creative industry.

I am more than ready to get in studio and cook up a song with those who will demonstrate excellence and the right attitude to what they do. By the time the project comes to an end in December, we should be in a position to show those that we have worked with in these projects.


In travelling across the country, DJ Fresh will impact positively lives of many people. He has incorporated an element of social program where he will be given back to the community. He donated twenty wheelchairs to a campaign run by Kitso Motshidisis foundation dubbed 60 for sixty. Motshidisi who is a professional cyclist will be handing over sixty wheelchairs to children in six districts. He recently turned 60 years of age.

In our previous project, we donated about 40 wheelchairs. So for this project, I encourage people to buy wheelchairs and donated them over. It can also be a donation in monetary terms, so really, anything is appreciated, Motshidisi said in an exclusive interview with DJ Fresh this week.

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DJ Sway ‘saved’ the YAMAs

22nd November 2023

DJ Sway, the daring and ambitious on-air presenter of Yarona FM, played a crucial role in saving the radio station’s music awards, known as the YAMAs. The event was initially dry and disorganized, but DJ Sway, who co-hosted with Pearl Thusi, injected life into the show. However, things took a turn for the worse when Pearl Thusi abruptly left the stage, leaving DJ Sway to carry on alone. Despite the unexpected setback, DJ Sway rose to the occasion and captivated the audience, effectively putting an end to the drama caused by Pearl Thusi.

In an exclusive interview after the YAMAs, DJ Sway revealed the behind-the-scenes chaos that unfolded during the event. He acknowledged the script editors, Phalana and Hope, who worked tirelessly to reedit the script and adapt it to a one-host format. Despite the last-minute changes, DJ Sway remained composed and focused, thanks to the support of his colleagues, such as Owen Rampha, Katlego Rakola, Tshepang Motsisi (DJ Easy), and LB.

When asked about his initial reaction to the unexpected turn of events, DJ Sway admitted to feeling saddened by how things ended. However, he credited Pearl Thusi for giving him a much-needed confidence boost during his moment of doubt. She reminded him that he was destined for greatness and that he didn’t need big stars to succeed. With her words of encouragement, DJ Sway regained his composure and approached the rest of the show with the same professionalism and charisma he displays on the radio.

To overcome the challenges he faced, DJ Sway relied on his radio skills and calm personality. He engaged with the audience as if he were speaking to a single person, pointing out individuals in the crowd to create a more intimate connection. He also expressed gratitude for his backstage team, who provided support and ensured the smooth running of the show.

DJ Sway expressed satisfaction in being seen as the saving grace of the YAMAs. He believed that he fulfilled his role as a host and brought joy to the Yarona FM board, his family, and his fans. Despite his success, DJ Sway’s journey has not been without hardships. He has experienced the loss of his mother and sister, which has left a lasting impact on him. While he continues to grieve, he seeks solace in therapy sessions and relies on his father for emotional support.

DJ Sway’s dedication to his craft and ability to overcome adversity make him a remarkable figure in the radio industry. His vibrant personality and deep knowledge of music have made him a perfect fit for Yarona FM. Despite the challenges he has faced, DJ Sway remains determined to make a positive impact and bring joy to his listeners. With his talent and resilience, there is no doubt that DJ Sway will continue to thrive in his career and leave a lasting legacy in the world of radio.


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Chef Gustos walk of shame

22nd November 2023

Chef Gustos, the renowned hitmaker, recently experienced what can only be described as a walk of shame at the 8th edition of the Yarona FM Music Awards (YAMAs). Despite being nominated a whopping seven times, he failed to secure a single win. Ouch!

The night was filled with surprises, drama, and controversy, but the biggest winner of the evening was Han C, who walked away with three awards, including Best Pop and Best Male Single for his hit song, “Sebinki.” Han C graciously announced that he would be donating P10,000 from his winnings to his fellow nominees, promoting a spirit of togetherness among artists. What a noble gesture!

Meanwhile, Chef Gustos found himself on the losing end of several categories, including People’s Choice Artist of the Year, which he had won in the past. He seemed unfazed by the loss, stating, “People know that ‘Away’ was big, but they won’t stop me.” It’s clear that Chef Gustos is determined to continue making music, regardless of the awards he receives.

However, he did express his frustration with the outcome, suggesting that the awards may be corrupt. He declined to comment further, citing the need to protect his brand and maintain good relationships with corporate clients. It’s understandable that he wants to avoid any potential damage to his future prospects.

In fact, Chef Gustos went so far as to request that Yarona FM not nominate him for future YAMAs. It seems he wants to distance himself from the disappointment and focus on his music without the pressure of awards. Perhaps this decision will allow him to create freely and without the burden of expectations.

While Chef Gustos may have experienced a walk of shame at the YAMAs, it’s important to remember that awards do not define an artist’s talent or success. His fans still appreciate his music, and he continues to have gigs with corporate clients. So, despite the disappointment, Chef Gustos remains optimistic about his future in the industry.

In the end, the YAMAs may have been a letdown for Chef Gustos, but he’s determined to keep moving forward. He won’t let a lack of awards dampen his spirits or hinder his creativity. And who knows, maybe next time he’ll come back stronger and prove that he’s deserving of recognition. After all, the true measure of an artist’s success lies in the hearts of their fans, not in shiny trophies.


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Women in Science: Breaking Glass Ceilings

16th November 2023

Women scientists have made significant contributions to the field of science, yet they continue to face numerous challenges and barriers. Despite their remarkable achievements, women represent only a fraction of researchers globally, and their work often goes unrecognized. The need for scientific role models to inspire the younger generation is urgent. However, organizations like the Fondation L’Oréal and UNESCO are working tirelessly to empower women scientists and promote gender equality in the scientific community.

The Fondation L’Oréal and UNESCO have collaborated for over two years to support and recognize women scientists who have achieved scientific excellence. These organizations have awarded more than 100 laureates, with five of them going on to win Nobel Prizes. These women researchers, who have worked in various scientific fields across different continents, are not only changing the world through their discoveries but also serving as role models for aspiring women scientists.

The L’Oréal-UNESCO For Women in Science programs annually support over 250 talented young women researchers. Through regional and national programs, the Fondation L’Oréal and UNESCO provide crucial support to these researchers during their thesis or post-doctoral studies. While progress has been made, there is still much work to be done to achieve true gender equality in science. However, both organizations remain determined to make this vision a reality.

Recently, the Fondation L’Oréal and UNESCO hosted thirty winners of the L’Oréal-UNESCO For Women in Science 14th Rising Talents Sub-Saharan Africa awards in Kasane. These awards recognize African women scientists for their outstanding research. During a press conference, Fondation L’Oréal CEO Alexandra Palt emphasized the importance of empowering women scientists in Sub-Saharan Africa, a continent that suffers greatly from climate disruption. Palt highlighted the challenges these women face, including overcoming prejudice, sexism, and harassment, to become accomplished scientists.

The finalists of the awards are scientists, PhD students, and post-doctoral researchers who are advancing various disciplines such as biology, agronomy, physics, mathematics, genetics, and engineering. Their goal is to improve the daily lives of Africa’s people, whether through advancements in health or the environment. These women, such as Dairou Hadidjatou, a pioneer in cardiovascular disease treatment in Cameroon, Esther Uwimaana, conducting research on potential tuberculosis vaccines, and Mwende Mbilo, innovating clean energy solutions in Kenya, are driven by their desire to advance science and society.

The need for scientific role models to inspire the younger generation is crucial. Palt emphasized that Africa currently represents only 2.5% of scientists globally, making it challenging for young girls in Africa to pursue scientific careers when women researchers in their countries are often invisible in the media, scientific publications, and international forums. To address this, the Fondation L’Oréal and UNESCO have increased the number of young talents awarded from 20 to 30. These researchers also receive leadership training to enhance their communication and negotiation skills, as well as their ability to address harassment and speak publicly or with the media.

By highlighting the achievements of these women scientists, the Fondation L’Oréal and UNESCO aim to break the glass ceiling and provide them with the recognition they deserve. It is essential to take urgent action on multiple levels to enable these talented women to emerge onto the public stage and be acknowledged for their excellent work. Only then can we truly achieve gender equality in the scientific community.

In conclusion, women scientists have made significant contributions to science, yet they continue to face numerous challenges and barriers. Organizations like the Fondation L’Oréal and UNESCO are working tirelessly to empower women scientists and promote gender equality in the scientific community. By recognizing and supporting these women, we can inspire the younger generation and create a world where women in science are celebrated and their work is valued.


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