League returns October
Sport
After more than 550 days without competitive football game in the country, information gleaned from various sources indicates that the Botswana Football League (BFL) is expected to start the 2021/2022 football season not early or late October.
The resumption of the 2021/2020 season comes after a year and few months since March 2020. Local football was halted during the second round of 2019/2020 due to the ongoing COVID-19 pandemic. The ban on competitive sport aimed to keep the spread of the coronavirus disease under control. The pandemic had already forced the BFA executive committee to declare the 2020/2021 season null and void in March, citing that the resumption would have caused a fixture pile-up in a limited space of time.
In a brief interview with this publication, the newly appointed BFL Chief Executive Officer (CEO), Solomon Ramochotlhwane, said the preparations are ongoing for the football season. “We are engaging all the relevant stakeholders such as the referees’ committee, teams, even Botswana Football Association (BFA)”.
Ramochotlhwane also revealed that all teams would be expected to test for COVID-19 every fortnight once the league has started. He further indicated that they have since written a letter through the mother body, BFA proposing the vaccination of all the players and technical team members. The Government vaccination rollout plan targets people aged 30 to 44, and BPL wants all players to be included in this age group.
However, Ramochotlhwane noted that they are currently waiting for a response from the health authorities concerning the vaccination of players and the technical teams. Moreover, Ramochotlhwane indicated that they would use certified stadiums that meet the Confederation of African Football (CAF) standards. BFL, an organ established to run the elite league independently from the Botswana Football Association (BFA), is currently negotiating with former headline sponsors, Botswana Telecommunications Corporation (BTC).
Impeccable sources report that the two parties are considering a reunion to lift football from its knees. Information gleaned from various sources indicates that each party has amenability and willingness to re-engage, but there is nothing concrete to talk about at this stage. When commenting on the prospects of BTC coming on board to be headline sponsors, BPL CEO said sponsors need assurances that activities will go according to plan and would not risk committing their money into uncertainties.
Ramochotlhwane would not confirm any names but instead mentioned that they have a plan as BPL in place. It is reported that the new BFL board of directors is quickly drawn to the side of local network giants who also have changed faces in their administrative and marketing wings. BFL is oozing with confidence after reports emerged that BTC’s profits have risen to P 832M. Meanwhile, it is reported that BFA National Executive Committee recently agreed to extend a P 5 million loan to the BFL to commence the 2021-22 football season.
The reported P5 million loan deal follows numerous attempts to secure sponsorship by the newly established BFL body but to no avail. The amount is meant to augment other sponsorship finances sourced thus far. As things stand, the BPL board is believed to have secured a P 6 million broadcast deal with Botswana Television (BTV) and have also closed files with Absa Bank on a reported P3 million deal. The 5 million BFA loan is an expected add-on to the overall P9 million already in the account of the BFL. The move, therefore, means that the 2021-22 football season will be powered at a value of P 14 million.

Mobile network Orange Botswana is committed to supporting the development of local sport. Through its sponsorship, the company will be able to promote and market the sport. According to Maano Masisi, the company believes that sport can unite people from different backgrounds.
He stated that through the sponsorship of the marathon, the company will help promote healthy lifestyles and unity among the people of Selebi Phikwe.
The Selebi Phikwe Marathon is scheduled to take place on July 29, 2023. It is expected that it will attract international, regional, and social runners. A total of P216 000 has been allocated for the prize money for the first ten places in the 42.2 km race. For the 15km and 10km races, the LOC will give away prizes to the first five places.

The National Stadium will be lit up with fireworks on April 29, 2023, as some of the best international athletes will participate in the maiden Botswana Grand prix.
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The year 2022 witnessed unprecedented phenomena. Several Africans- Gotytom Gebreslase, Sharon Lokedi, Victor Kiplangat, Tamarit Tola and many others- swept the World’s marathons records.
However, the COVID-19 pandemic, and the resulting control measures implemented in several countries, led to many high-level sports competitions being cancelled or shelved, the Dakar 2022 Youth Olympic Games was moved to 2026.
Founder and Executive Chairman, African Sports and Creative Institute, Will Mabiakop, says the inability to hold traditional and amateur sports events have had a serious effect on public health overall, including mental health, sparking a revolution whereby athletes began to talk more openly about stress, mental overload and performance anxiety.
“Africa is home to the fastest growing economies before the crisis, no longer on track to meet the Sustainable Development Goals (SDGs). COVID-19 deepened interdependence between SDGs, making them harder to achieve, especially SDG 10 (reducing inequality) and SDG 5 (gender equality_ as the pandemic had a disproportionate impact on poorer countries, and heavier burdens (such as care work) fell to women.”
Mabiakop stresses that as policymakers contemplate actions to speed up recovery and build resilience, they must argue that sports and creative businesses should play a central feature in this effort.
“The sports economy worldwide is estimated at 5% of GDP, but only 0.5% in Africa. If exploited, Africa’s sports and creative industries can offer policymakers innovative solutions. Especially, as regards job creation, and providing employment to the 15 million people entering the job market annually.”
HOW CAN THE INDUSTRY DO THIS?
By leveraging the two-for-one concept: past studies shown that a 1% growth in the economy delivers a 2% job increment in this sector (these ratios are calculated using data from 48 African countries and adjusted to the reality of the sports economy in Africa by the authors). There are between 30 and 50 job types, in sports and creative industries, respectively. These jobs do not fade away with the first major shock.
Mabiakop indicated that policymakers can use these industries to tackle multiple crises- jobs, poverty, and climate risks. Sports diplomacy- defined as communication, representation and negotiation in or through the prism of sports- has proven effective in building inclusive and cohesive societies. Moreover, sports and the creative industry can support better mental health and well-being, both important for productivity.
“Policymakers can also be true to the game by leveraging culture and tradition to celebrate identity and reap commercial value in sports, textiles and jewelry. Creative sectors allow deeper connection with culture, are not easily copied and provide great economic potential.”
He said supporting grassroots sports has powerful distributional effects. “Fortunately, technology has made reaching wide audiences easier, generating higher rates of success when talent is discovered.”
However, Mabiakop held that potential pitfalls must be highlighted. “First avoid build it and they will come policies with infrastructures denuded from the rest of the ecosystem. Like the many sports stadiums left largely unused.”
“Policymakers must remain mindful of how these sectors move the needle in human capital development. Also, align the requisite public policies needed for progress from grassroots participation to professional sports, and even to international sporting events. They should also support investment instruments to render these sectors performant.”