Perhaps it is a result of the global lockdowns, but as I, like you, have worked to manage through the immediate crisis and plot the course forward, I have found myself longing for one of my favourite places – Botswana’s Okavango Delta. The Delta is a place of unparalleled natural beauty, a source of life and renewal for the world and a welcome reminder for me of better days ahead.
The story of the Delta starts far away from Botswana in the highlands of Angola, where almost all the water that will one day end up in the Delta begins as rainfall, collecting in lakes and rivers until it joins the Cuito and Cubango Rivers. The two rivers become one in the south of the country where they form the famous Okavango River, which carries its water across Namibia and into Botswana, ultimately bringing the Okavango Delta to life.
All along these mighty rivers communities have flourished over generations, but their livelihoods, and the Delta itself, could now be at risk. Along the paths of the rivers the risk of the diversion of water by unregulated agriculture, and erosion caused by deforestation and fires, threaten (if unchecked) to change the waterflows and alter this ecosystem forever. Seemingly small unilateral interventions unintentionally conspire to threaten an entire system with potentially irrevocable outcomes.
In the diamond industry we often use the language of the river: upstream, midstream and downstream. When the industry is working well, we focus on the relative health of each part of the river, build partnerships across it and navigate the periodic droughts and flash floods, but we always seek a strong current that carries diamonds through the value chain, downstream.
Today, however, we are faced with a challenge not to one part of the river, but to the entire river. When this crisis ultimately recedes, as it will, if the upstream is intact but there is no functioning downstream, or a midstream but a significantly depleted source upstream, then we have no functioning river system at all.
While all companies, including ours, are taking rapid action to brace for the crisis, that action must be responsible and sustainable and recognise that just as the challenge is a shared one, so, too, must be the solutions.
Around our mines, in the world’s major diamond cutting centres, and in the communities in which our employees live, the continuity of our operations is central to our people, the local economy and entire nations. The salaries we pay and the services we provide and purchase help families put food on the table and manage their health. In many cases, the provision of water, food, energy and health and transportation systems depend on our operations.
Before we are corporate citizens, we are global citizens. We have a collective interest and a collective responsibility for delivering social outcomes that work for businesses and communities across the value chain.
In a global industry, maintaining the free and unencumbered flow of goods across the value chain is essential to ensuring the continued flow of funds that mean individuals and families have enough income to manage their diet and hygiene and meet the needs of those who depend on them most.
The workers across the entire diamond value chain around the world are the bedrock of the industry. We all want to shield our people from the economic impact of the crisis, but it is precisely because we are all connected that it is impossible to unilaterally protect the welfare of one group of people without forsaking another.
Doing so weakens the entire value chain and, ironically, hurts those we are trying to protect. We have a collective responsibility to implement responsible and sustainable solutions that support all parts of the value chain.
For De Beers’ part, we have already significantly reduced the flow of diamonds downstream. Most of our mines suspended production to prepare for the virus and are now operating or preparing to operate at far lower levels than normal. We cancelled Sight 3, providing our Sightholders with 100% flexibility to defer their purchases, and have announced that we will produce approximately seven million fewer carats this year than we originally intended (nearly a quarter of our total production). In addition, almost all other diamond producers have halted or significantly reduced supply, with some mines unlikely to return to production.
We mine a valuable, finite and depleting resource. We will only sell it when the demand is such that it can create sustainable value for all of us. However, just as we are not compelling our clients to purchase, we strongly believe it is counterproductive for any part of the industry to compel them not to purchase.
While the economic impacts of the pandemic will be different in the main consumer markets, the encouraging signals coming out of China point to the beginnings of a recovery. Consumer demand has started to return in the country as the lockdown has eased. People are visiting shops and malls and re-engaging with the world.
While it is too early to draw conclusions, pent-up demand from delayed weddings compressed into a single season, and self-purchases to reward hardships overcome, are showing signs of lifting the Chinese diamond market out of its months-long hibernation.
This is an unprecedented moment for the world. It is a health crisis and an economic crisis, but it is so much more. It is also a crisis of connection. As people re-emerge from lockdown, they will seek to mark those relationships that are most important in their lives, and we believe diamonds will play a meaningful part in that ritual.
After demand shocks, we have found that people buy fewer, but better things. But this moment is different. The pandemic is both global and intensely personal. All of us have been personally touched by the virus itself, its economic toll, or both. The crisis has forced all of us to examine what is important in our lives and how we live them.
While we are physically distancing, we are growing closer than ever in the relationships that matter. We are appreciating the most important people in our lives and yearning for connection. In this new moment, I believe people will seek to purchase fewer, but more meaningful things.
Throughout time the diamond has served as a powerful symbol of connection and meaning. It has always been attached to life’s most precious moments and relationships and represented a store of value, but increasingly we believe a diamond is becoming a store of values.
Over the coming months in our communication with consumers, as we prepare to come back from the crisis, we will increasingly draw on these values. We will remind people of the role diamonds play in shaping a better world and in forging meaningful connections. And just as they have had to find innovative ways to stay connected with loved ones, we will find new ways to connect with them.
The lockdowns and the rapid change to how we all access goods and services has shifted consumers’ expectations forever. The trends that had begun to take hold before the crisis will accelerate as we emerge from it – digital supply chains, the pre-eminence of data, the application of artificial intelligence and the power of brands, amongst others, are even more essential for the future of the industry, and all depend on a collective approach.
In Botswana, the future of the Delta depends on the sustainability of the entire river system, just as the rivers depend on a vibrant Delta for water to continue to flow freely.
Like the Okavango, our industry faces a collective challenge. Our interconnectedness means that the understandable instinct to protect one part of the value chain can only come at the expense of the others. But if we pull together and each take responsible action, knowing that we are all connected, we will be ready for the diamond recovery to come.
After all, we’re all in the same boat! Until we see each other again, stay safe and pull together. An open letter from Bruce Cleaver, CEO, De Beers Group
A job, lucrative or not, is a job after all. Sometimes one has to compromise in order to make a living, few people get a job their dream jobs. But once in a while there is an emergence of people who listen to their inner calling to pursue their passion.
The founder and head designer of Butterfly Couture, Chawa July is one of those few people who left their job to pursue their passion. An inspiring fact about July is that she is a self-taught fashion designer, she used to copy patterns from her old clothes until she learnt how to draw them, and she also searched information from the internet to increase her knowledge and skills.
“It all started as a hobby from my love for beautiful dresses and I started adjusting and making clothes for myself. Gradually people around me started to take interest in my craft and the hobby slowly grew into a profitable business,” July said.
The 41 year fashion designer from Molepolole worked her way up in the Procurement space for over 10 years. She worked at Stanbic Bank, Kromberg & Schubert and Clover Dairy as a Procurement supervisor. Her last job before she entered the fashion industry was a Manager for Contacts & Sourcing at a Facilities Management Company.
She established her fashion house in October 2019 and it has become synonyms with elegant wedding gowns and exquisite evening wear. July said when designing she is inspired by various aspects such as the client’s personality, the mood of the event and the theme. She further mentioned that every opportunity is to show her craft so she always aims to please.
“Every Butterfly Couture piece must represent the elegance and the creativity the brand is about,” she said. Butterfly Couture has adorned beauty queens; Miss Botswana 2021/2022 Ambrociah Samboko at Miss Universe in South Korea and Miss Botswana 2019,Oweditse Fafah Phirinyane during her reign of which is the highlight of her career. They have also marked their presence in a few fashion events locally and in the neighbouring countries.”
They showcased at The Grand Palm Wedding Expo, Masa Fashion Show, Miss Botswana Fashion Show and Sacunda plus Size Fashion Show. The will also be showcasing at Gabs July Fashion Show on the 15th of July alongside the South African designer, popularly known as the King of glamour David Tlale.
July also identified that one of the challenges they face in the couture is that, it’s a seasonal business. “There are times in the year when the business is great and challenging. Winter in particular, is difficult time to stay afloat as there aren’t as many events that people are inspired to dress spectacularly for,” she said. She further said that her aim is to be a prime couturier of choice in Botswana.
“Craft like your life depends on it because every happy client is 10 more referrals” is what she said when asked to serve a word of wisdom to people hoping to make it in the fashion industry.
The Botswana Gospel Music Awards (BOGMA) and the Annual Gospel Awards (AGA) are said to be no longer in existence and a joint venture project has been put up that will carry out the awarding of gospel musicians.
The new entity has been established as Gospel Music Awards, which is a project at this moment is nearer to dishing out the first Gospel Awards under the leadership of the dissolved entities (BOGMA and AGA). “The difference is the same, it is just that the two projects were run by different minds which had differing objectives,” said the project coordinator, Letsweletse Moshabi when asked what the difference was between the two previous awards.
He added that at this junction their focus is on the future of the gospel musicians and they would like to direct their energies to the new project and forgo the past projects. “The Music market especially the gospel genre is too small and that basically means the very small market was experiencing the imbalance in the supply and demand forces. At that stage, supply was more than the demand so the reason for the joint forces is to allow the supply and demand forces to readjust and form equilibrium,” added Moshabi.
The mandate and objectives of the project are to recognize and award gospel music talent, to create awareness of the Botswana gospel music industry and to create a platform where fellow musicians may exchange ideas and network amongst themselves and approach international markets in cohesion.
The first of these joint awards will be held on the 27th August 2022 at Molapo Showcase under the theme ‘Cohesiveness to Build’ where about 18 categories will be up for grabs.
The Kumnandi Ekhaya musik festival will be held on the 30th September 2022 at Thamaga village. The event coincides with the release of famous host, Dj Ngwazi’s first album called ‘spring day’ on the 2nd of September 2022.
The Thamaga born and raised Lefika Lushen Kebatlege is a disc jockey and a music producer signed under WanitwaMos Entertainment in South Africa. Famously known as Dj Ngwazi and formally known as DJ superstar, he has really worked hard to become one of the finest export DJs the country has produced. Internationally, he is described as a DJ from South African because of his works with popular music artist Master KG.
Meanwhile, the music festival will feature South African artists, Makhazi, Master KG, Prince Benza and Mthunzi. They will also be joined by some of the big local artists, Franco, Vee Mampeezy, among others. “The tickets of the concert will be available at Spar stores, webticket and Kings bar. There will be three categories for VIP tickets, the one that goes for P1000, P1500 and P2200,” said the Kumnandi Ekhaya musik fest promoter Sadie Swartz of Saysay Entertainment.
“We have a new system to tackle the cry of promoters about security at the events. We will have a team of 100 security men, 10 horses and 15 dogs. We also agreed with the police to help with traffic control and no tickets will be sold at the gate to avoid circulation of money which can attract thieves,” said Kagiso Gaodumelwe from All Night Security.
“I started deejaying back in the days when I was still schooling at Kagiso Senior School and I never stopped working towards my career since then. I have a career in South Africa, since 2018 when Master KG took me in and his support as a brother has taken me to places,” said DJ Ngwazi describing his career journey.
“Kumnandi Ekhaya is Zulu language which means ‘go monate ko gae’ in Setswana. The name came about as a way of inviting my South African fans and supporters to my home village Thamaga to come experience the joy that comes with celebrating our freedom and independence. I used isiZulu because it’s the dominant language in South Africa,” explained Dj Ngwazi.
“The concert will be held in an open space which was used for agricultural purposes and we would like to call it ‘Ko Legoleng’. With this concert I want to redeem the dignity of our village because we once had the cases of youth who were terrorizing the community, beating up people in the streets and stealing and these was really a concern in our community because they were tarnishing the village name,” said Dj Ngwazi.
The purpose of this concert is to empower the community of Thamaga and local artist, more especially artist from Thamaga village like, Kgabo Sereto traditional group. There will be a litter picking campaign around the village before the launch of the concert .The sponsors which are already on board are Dladleng Entertainment and Kings bar and there are still more sponsors to be revealed.
”As the Kumnandi Ekhaya musik fest management, we are going to buy food combos and take them to Thamaga village Kgotla so they can be donated to the less privileged and orphans. Starting from October we will be donating pads to all Junior Schools in Thamaga,” said Dj Ngwazi. Dj Ngwazi’s motivational words to other artist and everyone else; work hard, be patient and be determined.