This week we focus on Stewart Swerdlow, the metaphysical illuminator and survivor of the infamous, Reptoid-driven Montauk Project
MIND RE-INTRODUCING STEWART SWERDLOW (SVERDLOW IN ITS ORIGINAL RENDERING) BEN FOR THE SAKE OF THOSE WHO KNOW VERY LITTLE OR NOTHING ABOUT HIM?
He’s a very fascinating guy I must say. His life history sounds stranger than fiction. For instance, he was born to a mother “without a birth canal”. Stewart was simply implanted in her womb. His genetics are so peculiar that it was one reason he was conscripted into the infamous Montauk Project. For instance, his DNA is blended from 22 Alien species from various parts of the Milky Way Galaxy. This constitutes over 120 civilisations. He has extra vertebrae in his neck and less teeth than an ordinary human.
I’ll let him speak for himself lest I over-summarise: “My life has been unconventional since my birth and most likely before. My family history is a part of this. My great-uncle, Yakov Sverdlov, was the first President of the Soviet Union. His son, my cousin, created the KGB. My grandfather, Mikhail Sverdlov, was sent to the UK to start the Communist Party. After he was successful there, he was sent to the USA to do the same thing.
My grandmother, Maya Sverdlov, was a Soviet spy during World War 2 in Europe where she blackmailed top Nazi officers and officials to stop the advance on Russia. Another great-uncle, Benjamin Sverdlov, convinced the US President to enter World War I so that the Red Army would be unchallenged to create the revolution. He also got the US government to send $20 million to Russia to finance the Red Army. In the 1930s, Benjamin began mind-control and programming in the Soviet Union, making it the first key nation on Earth to do so.
Yakov ordered the assassination of the Czar and his family in the Ural Mountain city of Yekaterinburg, then renaming it to Sverdlovsk in honour of the event. Because of all of this, I was taken into service as a 13-year-old, becoming part of the mind-control and programming experimentation of the Montauk Project from 1970 to 1983 … My father was used in secret military work under a mountain in El Paso, Texas. When I was born, the Secret Service followed him for 3 years at least.”
IN HIS VIDEOS AND LECTURES, STEWART SWERDLOW TALKS A GREAT DEAL ABOUT “HYPERSPACE”. PLEASE UNPACK THE TERM FOR US.
Okay, he says there are basically three levels of existence. These are hyperspace, astral, and physical. In his 1999 book, The Healer's Handbook: A Journey Into Hyperspace, he defines Hyperspace as “a state of being that is pure energy, oblivious to time or space. Here, there is instant transmission of thought and concept. The method of communication is via colour, tone, and archetype symbol. This is the foundation of all creation …” He says he was taught Hyperspace at Montauk.
“It was there that I learned and was trained in hyperspace work, using Alien and Nazi technology. I was assigned to go into higher levels of the non-physical existences in order to understand the Language of Hyperspace, which is made up of colour, tone, and archetype-symbols. In essence, it is the language that the Creator/God-Mind uses as a formula to manifest all of existence.”
While in high school (he was born on Long Island in New York), Stewart was picked up at night by what he initially thought were ETs and brought to Montauk. Later on, he learned his hijackers were military officials working under the guise of ETs. Because of Stewart's "special" characteristics, he became part of the Montauk genetic experiment program. He later learned that only 1% of the people in that program ever survived.
STEWART SWERDLOW’S STORY ESSENTIALLY COMMENCES WITH THE MONTAUK PROJECT. WHAT WAS THE MONTAUK PROJECT?
The Montauk Project was a series of secret United States government projects conducted at Camp Hero or Montauk Air Force Station on Montauk, Long Island, for the purpose of developing psychological warfare techniques and exotic research including time travel. The project also involved advanced technological research, mind-control, weather control, genetic manipulation, sexual magick ritual, hyperspace research, Alien communication, esoteric weaponry, and interdimensional exploration.
Says one report: “The facility was expanded to as many as twelve levels and several hundred workers. Some reports have the facility extending under the town of Montauk itself. Homeless people and orphans were abducted and subjected to huge amounts of electromagnetic radiation to test mind control technology and remote brain programming. Few survived. People had their psychic abilities enhanced to the point where they could materialise objects out of thin air. An Alien supposedly designed a chair, which an individual could sit in to boost his mental and precipitory powers.
A prototype duplicate was given to England and put in a facility on the Thames River. Teleportation experiments were conducted. A ‘porthole (portal?) in time’ was created which allowed researchers to travel anywhere in time or space. This was developed into a stable ‘Time Tunnel’. Underground tunnels with abandoned cultural archives were explored on Mars using this technique. Contact was made with Alien extraterrestrials through the Time Tunnel and technology was exchanged with them which enhanced the project.
This allowed broader access to ‘hyperspace’. Mind control experiments were conducted and runaway and kidnapped boys were abducted and brought out to the base where they underwent excruciating periods of both physical and mental torture in order to break their minds, then their minds were re-programmed. Many were supposedly killed during the process and buried on the site. Others were released with programming as mind-slaves with alternate personalities to be sleeper cells who could be activated to perform missions.”
Stewart Swerdlow says his "psionic" faculties were boosted but at the cost of emotional instability, post-traumatic stress disorder, and other issues. According to Stewart, Montauk was discontinued in 1983 but it may as well have resurfaced in another guise as most of the Illuminati’s diabolical projects do.
JUST HOW HUGE WAS THE MONTAUK INFRASTRUCTURE INTRODUCED TO US BY STEWART SWERDLOW?
The Montauk site had actually been used for nearly 200 years, with deeper levels and pathways leading out to the oceans. General George Washington was the first to use the site in 1799, when he had underground bunkers and storehouses built below to hold supplies and weapons for the troops. At the time of its “closure”, it had up to 12 underground layers that held many secrets. “At one point,” says Swerdlow, “they even discovered the tops of an Atlantean pyramid buried under the area with advanced technology that no one knew how to use.” Swerdlow writes at length on the project in his book Montauk: The Alien Connection.
STEWART SWERDLOW SAYS MIND CONTROL PROGRAMMING WAS HEAVILY USED AT MONTAUK. WHY DID THE LUCIFERIAN CABAL RESORT TO THIS SORT OF MENTAL MANIPULATION?
He says mind control was initiated by the Soviets and elevated to an art form by the Nazis. At the end of World War II, the so-called elite created Project Paperclip, which smuggled into the US the Nazi war criminal scientists to continue their work. “Since the elite are no more than a few hundred thousand in total, it is difficult to control the billions of people on the planet,” Stewart says in an online interview.
“Armies and weapons are not enough since the sheer volume of people could easily overwhelm the leaders should the truth become public. Therefore, the best solution, which was instigated by the Soviet Union and taken up by the Nazis, was to create programming and mind-control over the masses. The best slave is one who does not know that he or she is a slave.”
JUST HOW DID SWERDLOW ENDURE MONTAUK?
It boggles the mind really. I think it has to do with the power of mind over body. Montauk was at once an ordeal and a priceless institution of learning for Swerdlow. Listen to part of the purgatory he was subjected to and how he reversed it: “At Montauk Project, I was blinded for 29 years. They wanted to create a person who could see into other realities without the use of a device. In effect, I became a human MRI machine. I had surgery in 1999 to restore my sight … The project also left me with Crohn’s Disease, Ulcerative Colitis, migraines, back pain, and hearing issues. All of these have been cured by my own hyperspace and alternative healing work.”
IS IT TRUE THAT ONE OF SWERDLOW’S KIDS WAS BORN ALREADY AN ADULT?
It’s true yes. This was Jonathan. Swerdlow was present when his wife Janet was being delivered by caesarian section and the moment he saw the newborn, he cried, “It's not a baby, it's a man!" He adds: “I must have turned white because Janet was concerned about me. They cleaned him up and handed him to me. I held the baby and showed him to Janet while they closed her up. He was big and had man-like features. He did not look like a newborn. This was eerie to me considering what I just experienced. He cried like a Reptilian. His screeches were like those of a dinosaur, or at least I assumed it was.”
IN VIEW OF WHAT STEWART SWERDLOW AND OTHERS OF HIS ILK HAVE WRITTEN, IS IT RIGHT TO SAY ALL THE FAMILIAR HISTORY ABOUT OUR PLANET IS DISINFORMATION?
You dead right. It’s all “lies” in the words of Swerdlow and remember when a lie is repeated often enough, it assumes the status of a fact. “As far as the history of this planet is concerned,” Stewart writes in his book Blue Blood, True Blood, “you can consider that everything you ever learned is a complete lie. All history and science books are rewritten to accommodate the agenda of the controllers of this planet.
These books are just as false as the New Age material spewing forth from such places as Sedona and Santa Fe, to name a couple of Illuminati Meccas. Disinformation is rampant everywhere. My information comes from my Montauk Project indoctrinations, experiences, conversations with scientists involved in Illuminati programs, communications with Alien and interdimensional beings whom I met at various government projects, and through the probing of my own Oversoul.”
ACCORDING TO STEWART SWERDLOW, HOW DO REPTOIDS/REPTILIANS CONTROL EARTH?
They do so in a rather subtle way. This is his explanation: “Most people are still not willing to accept or even entertain the idea that hybrid Reptilians are in control of this planet … The controllers plan the pattern of coming events in such a way as to purposefully disorient the masses while they alone see the destination and the order of life. The masses are lead to believe that haphazard events amidst chaos shape their existence. In true reality, there is no such thing as chaos.
Chaos is simply a pattern not yet understood or perceived. Think about an ant crawling over a designed, tiled floor. The ant may seem confused or disoriented; not knowing which way to go. But a human being watching the ant from a higher perspective clearly sees the floor pattern and knows which way the ant can get to its destination. To the ant, there is only perceived chaos. To the human, there is a prescribed pattern. To the controllers, the humans are the ants.
The controllers are interested in directing the people in such a way that they do not know that they are being directed. The controllers work slowly and methodically from a global perspective to accomplish their goals. With awareness, you too, can perceive order from the chaos, make some conscious decisions, and gain control of your own life and destiny.”
DOES STEWART SWERDLOW ALSO ECHO THE NOTION THAT THE REPTOIDS WERE CREATED BY THE PAAL TAAL?
He virtually does so. But his name for the Paal Taal (the first beings God created and who in turn created angels/demons and mankind) is the “Transparent People”. The Transparent people are so-called because when the manifest in this physical reality, they look like a transparent glass shell. They “cannot really enter into the physical dimensions because their energy vibratory rate is so high that it cannot sustain a physical body”.
WHY DOES STEWART SWERDLOW REFER TO REPTILIANS AS “BLUE-BLOODS”?
It has to do with the colour of their blood. Human blood is iron-based and is actually yellowish in colour. But when it is exposed to oxygen, it turns red. In the case of Reptilians, their blood is copper-based and when it is exposed to oxygen, it turns bluish-green.
PEOPLE WITH BLUE EYES AND BLONDE HAIR ARE THE REPTILIANS’ MAIN INSTRUMENTS OF THEIR DIABOLICAL AGENDA FOR MANKIND. WHY IS THIS SO?
They are genetically predisposed to demon-possession, and demons constitute the astral form of Reptoids. The same applies to people with green eyes and red hair. “The Reptilian geneticists are ideally looking for a 50-50 ratio between human and Reptilian genetics,” Swerdlow says. “This combination is designed to produce a form that looks human, but can shapeshift back to Reptilian by concentrating on the genetics the hybrid [wishes] to open, or lock up, whatever the case may be.
Marriages and relationships between hybrid families are carefully selected in an effort to maintain this human-Reptilian parity. “But not every such person is manipulated by Reptoids. The vulnerability to Reptoid possession has to be opened up in a ritual. It is one reason the Illuminati are so obsessed with “blood rituals and ceremonies using humans as the source of food and hormones”.. The greater majority of blue-eyed and blonde-haired people are not controlled by Reptoids.
Swerdlow does describe the satanic-Reptilian rituals that he was forced to attend. He tells how the Reptilians ate babies and foetuses, many of which were supplied through Reptilian bloodline-controlled abortion clinics in the same way that they were supplied with human blood from the blood banks they controlled. “They also had live babies that they held up by the back of the neck,” he writes. “Then they slashed its throat from left to right, ear to ear, biting down on the gaping opening to drink the blood. This was an amazing delicacy to them.”
WHAT DOES STEWART SWERDLOW SAY ABOUT OUR REPSONSIBILITY FOR OUR OWN FATE EVEN IN THE FACE OF REPTOIDS?
He says the onus is all ours. His own words on the subject: “The most important point for people to know is that we each must accept responsibility for every thought, emotion and action. We are given Free Choice under the Free Will of God-Mind. It allows us to create and manifest whatever we think and feel. We are not innocent victims, we are willing participants … The value of taking profound personal responsibility cannot be emphasised enough. I like to use the analogy that thoughts are like film, the brain is the projector, physical reality is the screen.
If you don’t like the ‘movie’ that is playing in your life, you must change the ‘film’, which is the way you think. Accept that you have created your entire life experience and only you can change it. Knowing this gives you all the power in creation. Remember, the only thing that exists is the Mind of God. All of creation is an aspect of it, eternally. Therefore, you have the God-Mind within you since that is all there is in existence.
Knowing this, you can apply the laws of God to change, create, recreate and correct everything in your life! It is important to release old, negative mind-patterns that have created issues of low self-worth, abandonment, self-sabotage, and self-punishment. We need to grow up the damaged and frightened child within that is stuck emotionally at an age where trauma occurred.”
NOW THAT STEWART SWERDLOW IS FREE OF MONTAUK SHACKLES, HOW DOES HE USE HIS KNOWLEDGE TO BENEFIT THE REST OF MANKIND?
This is what he says: “My wife, Janet, and I work 24/7 to teach people how to open the 90% of the brain that is not used and the 97% of the DNA that is locked up. We write books, do global and intergalactic research, teach seminars and webinars, and appear on radio and TV internationally. I have developed deprogramming techniques based on Wilhelm Reich and Tesla (Nikola) information, as well as what I had learned at Montauk.
I have a doctorate in alternative medicine and deprogramming. I can see energy fields and pick up thoughts and DNA patterns. I am currently involved in Kuiper Belt research and applying ancient spiritual/angelic techniques from millennia ago. I do receive information about the health of others, I communicate with the departed, I speak with interdimensional beings as well as Aliens, I monitor Earth seismic activities, and I have received information regarding what I am supposed to do in this lifetime, what I should study, where I should go, what historical information I need to know as well as future events.”
Princess Mary falls pregnant only one month after her betrothal to Prince Joseph
To put the lineage of Mary the mother of Jesus in context, General Atiku, it is in order that we begin with her grandfather Yehoshua (Jesus in Greek) III.
Mary was offspring of two royal lines, the Davidic line and the Hasmonean line. Yehoshua III was the Herod–appointed High Priest of Israel between 36 and 23 BC. He had no sons, only three daughters namely Joanna, Elizabeth, and Anna, all of whom he organised dynastic suitors.
Elizabeth would be married off into the House of Aaron, the legitimate priestly line, and Joanna and Anna would be married off into the House of David, the legitimate kingly line. That’s how Elizabeth became the wife of Zechariah of the tribe of Levi and in due course the mother of John the Baptist.
Mainstream Israel up to the level of the Sanhedrin had recognised Anna as the eligible mother of the future King of Israel and not the sitting impostor Herod (it is not clear what happened to first-born Joanna but she probably passed away before she got married). Anna was accordingly married off to Alexander III, a Davidic and Hasmonean prince who was best known as Heli as indeed the genealogy of Luke clearly attests.
Heli and Anna too had no sons. They only had daughters, the firstborn of whom was Dorcas, whose was born in 26 BC and whose titular name was Mary. Mary was orphaned early in her childhood when her father Heli was killed in 17 BC at the orders of the increasingly paranoid Herod and when her mother Anna died a year or so later.
Since she was a dynastic heiress, it was likely that Herod would come after her. The Essenes thus secreted her somewhere in remote Galilee. It was actually in Galilee that most members of the Davidic royal line were concentrated not only to keep as far away from Herod as possible but to also enjoy the protective custody of the Zealots, who were the secret military wing of the Essenes and a thorn in the side of both Herod and the Romans. Joseph was also officially based in Galilee although both he and Mary were in truth based at Qumran in the Judean wilds.
JOSEPH CALLED TO “DUTY”
Dynastic marriages are often more politically strategic than spontaneous, General. For example, the union of Prince Charles and Princess Diana was motivated by the need to fuse the Windsor genes with those of the Stuarts as the Windsors, being predominantly Reptilians, were finding it increasingly difficult to maintain their human form.
The Stuarts, the clan of Diana, had by far more human genes than Reptilian and they too were an aristocratic family. That’s why once Charles had produced a “heir and a spare”, he completely sidelined Diana, who he had never loved, and devoted himself to his real love – Camilla Parker-Bowles.
The marriage of Joseph to Mary, General, was equally strategic. Although both were from the tribe of Judah and of the royal Davidic line, they were from different branches. Joseph was a descendant of Solomon, whereas Mary was a descendant of Nathan, Solomon’s elder brother. The line of Solomon, as we once underlined, had been tainted by the Jeconiah curse.
The line of Nathan was clean. Since the son of Joseph and Mary would be the future King of Israel, it was important that he not be compromised by the baggage, rightly or wrongly, of the Jeconiah curse. Hence the desirability of the union of Prince Joseph and Princess Mary.
Now, both Joseph and Mary’s clans were Essenes. As such, their marriage process, formalities, and protocols had to strictly adhere to Essene dynastic rules. The Essenes were in ranks. Amongst the higher echelons were the two great dynasties, the Davids and the Zadoks, who had been the high priests and kings of Israel respectively before the destruction of the Temple by Nebuchadnezzar in 586 BC.
The Davids and Zadoks lived a strictly holy life, typically in a monastery at Qumran, the reclusive headquarters of the Essenes. They were sequestered there so that they did not fall prey to the machinations of the bloodthirsty King Herod though officially their address was Galilee. In fact, the major reason the Essene movement had come into existence was to preserve and safeguard the Davidic and Zadokite lines, the religio-politico haunt of Herod and the Hasmoneans initially.
According to the Essene code, General, the Zadoks and the Davids were not to engage in sex for recreational purposes because it was regarded as defiling: it diluted holiness. The only times they were supposed to do so was when need arose to produce heirs. In 8 BC, it was now opportune for Joseph, the David, to produce a heir and so he was excused from a life of chastity.
At this point in time in fact, the Essenes were focused on two dynastic figures. These were Joseph and Zechariah. The two were expected to produce the Messiah of David and the Messiah of Aaron, that is, the future King of Israel and the future High Priest of Israel.
According to Essene rules, the David had to marry at age 36, so that by the time he was 40, he had already sired a heir. The new heir had to be born when the David was 37. If the child was a daughter, she could not inherit, and so the David had to set about the procreation of a second-born, who hopefully would be a boy (copulation to that end was allowed only when the daughter was 3 years old).
The Davidic heir had to be born not in any other month but in September, the holiest in the Jewish calendar. In order to conform to these parameters, a betrothal ceremony was held at the beginning of June. During the betrothal period – the three months from beginning of June to end of August – sexual relations were not permitted.
Then at the beginning of September, a First Marriage was held. This was the beginning of the marriage proper as now the couple were allowed to become intimate. However, the intimacy began only in December, with a view to delivering a heir in September the following year. At the end of March, the Second Marriage was held for it was hoped that by that time the spouse was three months pregnant if there hadn’t been a miscarriage. With the Second Marriage, the wedlock was permanent: divorce was never allowed whatsoever.
Meanwhile, General, if the spouse hadn’t conceived in December, sexual relations were suspended till December the following year. The husband would then leave her spouse and return either to the monastery at Qumran or embark on a tour of duty elsewhere in furtherance of the Essene cause.
A BINDING ENGAGEMENT
According to the Dead Sea Scrolls, General, the Essenes were not only a spiritual, revolutionary, and philosophical movement. They were also ardent believers in astrology. They meticulously studied the stars and the movements of planets to read what they portended about the future.
Thus the reason a Davidic heir had to be born in September was not only because this was the holiest month of the year: it was also in recognition of the fact that September was ruled by the constellation Virgo. In other words, September was astrologically the month of the virgin. That was what Mary was.
Mary was both a virgin physically and a virgin titularly. A bride of the future king was required to be a virgin. As an Essene, Mary belonged to the Order (not the tribe) of Dan. This was the Order of Nuns, or virgins, both legal and physical virgins. Thus in the Order of Dan, a woman was not a virgin only before she slept with a man: she was a virgin until she was six months pregnant. In the case of a dynastic spouse like Mary, this was up to end of June. From then henceforth, she was promoted within the Order to the first stage of a Mother.
Joseph’s betrothal to Mary took place at Qumran in June 8 BC. Now, in our day, betrothal simply means engagement to be married. In ancient Israel up to New Testament times, betrothal was part and parcel of the marriage contract. It was definite and binding upon both groom and bride, who were considered as man and wife in all legal and religious aspects, except that sexual relations were not permitted.
For example, in 2 SAMUEL 3:14, King David refers to his betrothed woman as “my wife”. Also in DEUTERONOMY 22:24, a betrothed woman is referred to as “his neighbour’s wife”. In the betrothal formalities, dowry and bride price were included. If a bride and groom for one reason or the other wanted to opt out of the betrothal after the betrothal ceremony, they had to seek a formal divorce.
Since the betrothal took place in June, General, Joseph and Mary were not supposed to make love till December, that is, six months after the betrothal ceremony and three months after the First Marriage ceremony in September. Just one month after the betrothal ceremony (that is, at the beginning of July 8 BC), however, Mary became pregnant. Was it Joseph, General? Was it rape by a Roman soldier called Panthera as some contemporary records suggest? Or was it simply the supernatural act of the “Holy Spirit” as Christendom holds?
THE DEAD SEA SCROLLS
Those who hold that the circumstances of Mary’s pregnancy were supernatural, General, can be excused. This is because the language employed therein smacks of ethereality – Holy Spirit, Angel Gabriel, Son of the Most High, etc. To those who have read and rigorously studied the Dead Sea Scrolls, however, such terminology is well within the temporal context.
That is to say, it does not carry spiritual connotations as such. True, the idea of an angel speaking to Joseph and Mary in their sleep may seem supernatural but the dreams are theological interpolations, inserted into the gospels in onward editing to fit a contrived agenda – what Karl Marx called the opium of the masses.
The Dead Sea Scrolls are so named because they were discovered in caves around the Qumran plateau of the West Bank (about 40 km east of Jerusalem), at the northwest corner of the Dead Sea, in March 1947. The discoverer was a Bedouin shepherd kid who was looking for a lost goat. The scrolls were found hidden in jars.
The 1947 find was the initial discovery: more discoveries were made after further excavations on the same site spanning 11 years in a series of 11 caves. Altogether, 972 texts were turned up. They are written in four languages, namely Hebrew (the majority), Aramaic, Greek, and Nabatean, mostly on parchment. Other texts were inscribed on papyrus and bronze.
Most of the Dead Sea Scrolls are fragments. Fragments of all the Old Testament books have been found save for the book of Esther. The only complete book is Isaiah. There are also apocryphal books (those arbitrarily excluded from the Old Testament canon by the Constantine-convened Nicene Council of AD 325) such as the Book of Enoch and the Book of Jubilees, and sect-specific writings that embody rules and beliefs of the people who compiled them.
The latter include commentaries on the Old Testament, paraphrases that expand on the Law of Moses, rule books of the community, war conduct, thanksgiving psalms, hymnic compositions, benedictions, liturgical texts, and sapiential (wisdom) writing. These texts have been given appropriate titles such as the War Scroll; Manual of Discipline; the Community Rule; the Temple Scroll; the Copper Scroll; etc.
The Dead Sea Scrolls were written/preserved by the Essenes between 168 BC and 68 AD. We know this because Pliny, the first century Roman historian, wrote that, “On the west coast of Lake Asphaltitis (the Dead Sea) are settled the Essenes, at some distance from the noisome odours that are experienced on the shore itself.
They are a lonely people, the most extraordinary in the world, who live without women, without love, without money, with the palm trees for their only companions.” The Essenes stashed away the scrolls sometime in 70 AD, when Roman General Flavius Titus overran Jerusalem and laid waste to the Temple following a catastrophic Jewish uprising – led by the Zealots, the military wing of the Essenes – that began in 66 BC.
This they did in heed of JEREMIAH 32:14, which says, “Thus saith the Lord of hosts, the God of Israel; Take these evidences … and put them in an earthen vessel, that they may continue many days.” The Dead Sea Scrolls have given us invaluable insight into the beliefs, customs, rituals, politics, philosophies, and traditions of first century Palestine.
The rivalry between luxury German automotive marques Mercedes-Benz and BMW is legendary. Both brands offer high-end, high-priced desirable models, always at the forefront of cutting-edge driving technology and excellence. And in the annals of the advertising world, a campaign between the two rivals is equally legendary and it happened on our own doorstep.
Many of you will be familiar with the coastal road out of Cape Town called Chapman’s Peak. It is a beautiful, sightseeing attraction, the road winding through spectacular coastal-mountain scenery, with cliffs sinking into the Atlantic ocean on one side, and steep mountains towering over the road on the other. However, the road is also notoriously dangerous, with its 114 sharp, meandering bends . It’s reputation is well-deserved . Several years ago, when a major coastal cleanup campaign was launched, a helicopter pulled a total of 22 wrecked cars out of the water adjacent to Chapman’s Peak and it was one such accident which prefaced the notorious marketing battle. The story is thus:
In 1988 an Irish businessman lost control of his Mercedes Benz when driving along this road, plunging 100 metres down the cliff. Miraculously, he not only survived the accident, but crawled out of the wreckage with hardly a scratch on his body.
When Mercedes heard the details, the marketing department decided to base a new advertisement on the story to promote the safety features and stability of the brand. In the video ad they intentionally drove an identical model off the road in the exact same location, having it plunge off the edge of the cliff, the driver stepping out similarly unscathed, proving the phenomenal survivability and strength of Mercedes Benz.
When the marketing suits at BMW saw this ad, they took a bold and ingenious decision to mimic it but with a twist. Only a week later, whilst the first ad was still fresh in the public’s minds, they shot their ad showing a BMW driving along the exact same stretch of road in the rain. However, when it reached the point at which the Mercedes plunged off the cliff, the BMW negotiated it safely, and continued driving along the road.
The catchphrase of the ad was “BMW beats the bends” . Or was it? It was cunningly recorded so that it could equally have been ‘beats the Benz’, implying that their cars had superior cornering and stability to their rival, Even more sneakily, they launched their campaign on a Saturday, mindful of the rules on competitive advertising in South Africa, safe in the knowledge that no objectionable actions could be taken till the new working week.
Mercedes-Benz wasted no time on Monday in issuing an injunction, the ad was swiftly pulled but the damage was done and the dog had had its day. The ad campaign ranks high in the history of advertising and can still be found online to this day. Meanwhile the rivalry between the two automotive greats goes on.
I reference this piece of marketing history in the light of this week’s horror crash by golfing great, Tiger Woods. Driving from a luxury holiday resort in California to a nearby country club Tiger Woods lost control of his vehicle on a downhill stretch of the road, smashed through a road sign, crossed over the central reservation and rolled his car several hundred feet. He had to be cut out and pulled to safety through the windscreen and the vehicle was so badly damaged, the attending police officers said he was ‘lucky to survive’.
The vehicle Woods was driving was a rented Genesis GV80 SUV. If you are unfamiliar with the brand that is not surprising since it is a relatively new spin-off from the South Korean Hyundai marque. The Genesis utility vehicle, not available locally yet, retails for around $50,000 or half a million pula, placing it in the higher end of town and country SUVs in the USA.
The model has certainly been widely publicised in the media coverage of the high-profile sportsman’s accident and I suspect that if asked to comment, Hyundai/Genesis would disagree with the police assessment, putting Woods’ survival down to build quality and in-built safety features such as crumple zones, anti-roll bars and airbags, which were deployed in the crash and would most certainly have played their part cushioning the effects of the rolling and ultimate impact. There is , of course, no suggestion that the manufacturers will capitalise on Woods’ survival but certainly it will have done the brand no harm that he did indeed emerge with recoverable injuries.
Comparing the two accidents, the driver of the Mercedes driving along Chapman’s Peak was, of course, an ordinary member of the public whilst Tiger Woods is a household name. That said, in humanitarian terms each tale of survival carries equal weight but the fact remains that the former was just another local story of yet one more victim of a notoriously tricky stretch of road whilst the latter went round the world in an instant because of the fame and name of the driver.
There is also no evidence that that stretch of Californian urban highway carried any inherent risk. His appears to have been just a loss of control and a freak accident. However, in the event that Hyundai/Genesis should consider making capital from that accident, a note of caution needs to be sounded.
In the advertising world, the use of celebrities to promote a product is a fall-back stance to sell anything from washing-up liquid to whisky but statistics have shown that it can be a double-edged sword in that yes, the ads are memorable and the public love them when the celeb is popular and personable. But…..what is often remembered is the name of the famous promoter, not the name of the product. In other words, they sell themselves far better than they sell the item.
In golfing terminology Hyundai/Genesis are not ‘out of the Woods’ yet and maybe they should go with a completely different Driver!
How Jesus’s grandfather sold his birthright to megalomaniac Herod
If you were to ask a Christian to name the main Jewish sects, General Atiku, he would no doubt begin with the Pharisees (because Jesus had innumerable slanging matches with them according to the gospels), followed by the Sadducees. Yet there was a third, equally momentous sect – the Essenes.
Although there’s not a single, one mention of the Essenes in the Bible, General, the New Testament is filled with Essene-type language as anybody who has read the Dead Sea Scrolls would readily recognise.
In point of fact, it was the Essenes who produced Jesus as well as the infamous Jewish band of freedom fighters known as the Zealots. Furthermore, almost all the New Testament writers were either Essenes or champions of the Essene cause as is apparent in their language and the drift of their overall philosophy. The Essenes have a palpable presence in the Bible, albeit a cloaked one.
The Essenes, General, were the most popular, the most esteemed, and the most influential of the Jewish sects. The Jewish historian Philo (20 BC-50 AD) devotes 90 percent of his description of the Jewish sects to the Essenes. He wrote that the Essenes “dwell in many cities of Judea and in many villages and in great societies of many numbers”.
Hyppolytus of Rome (170-236 AD) devoted nine-and-half chapters to the Essenes and only one to the Sadducees. The Essenes are the authors of the famous Dead Sea Scrolls, which were discovered in 1947 in Israel at a place called Qumran and which have given us even greater insight into the happenings in the first century than the Bible itself.
How did the Essene movement come about, General? The Essenes, meaning “puritans of the faith”, were the Jewish sect that was the most loyal to the Davidic dynasty. They set themselves apart from the mainstream Jewish community circa 175 BC and established their headquarters at Qumran, about 40 km from Jerusalem.
Since the Jewish nation revered the Davidic royal line, the only legitimate and rightful rulers of Judah in their view, they rallied to the Essenes en masse. And because the Essenes were disparaging of the Hasmonean rule (140 BC to 63 BC), the mainstream Jews also took a dismissive view of Hasmonean rule too.
The Essenes were so highly regarded because of their virtue and spirituality. The legendary Jewish historian Flavius Josephus (37-100 AD) writes thus of them: “They are more mutually affectionate than the others (Pharisees and Sadducees). Whereas these men shun the pleasures as vice, they consider self-control and not succumbing to the passions virtue … Since [they are] despisers of wealth – their communal stock is astonishing – one cannot find a person among them who has more in terms of possessions.
For by a law, those coming into the school (that is, the Essene fold) must yield up their funds to the order, with the result that in all [their ranks] neither the humiliation of poverty nor the superiority of wealth is detectable, but the assets of each one have been mixed in together, as if they were brothers, to create one fund for all.”
In time, the Essenes, General, became quite influential even with occupying powers. For instance, when the Greek General Pompey installed Hyrcanus II as ruler of Palestine in 63 BC, he sought the opinion of the Essenes. The Essenes recommended that Hyrcanus go by the titles High Priest and Prince, not King, to which Pompey paid heed. In 142 BC, when Simon was installed by the Seleucids as ruler of Palestine, the Essenes had insisted on the same titular style. To the Essenes, everybody who occupied Israel’s seat of authority was simply holding fort for the real deal – the Davidic King.
In 37 BC, when Herod became King of Palestine, the potential Davidic King was Jacob-Eliakim – the father of the Joseph of the gospels – who was an Essene himself. It was in order to win the blessings of the historically popular Jewish royal family that Herod sought to curry favour with the Essenes.
JACOB’S PACT WITH HEROD
About the time Herod came to power, General, there were three citizens of considerable stature in Palestine – Hillel, Menahem, and Jacob-Eliakim, the grandfather of Jesus. Hillel is by all accounts ancient Israel’s greatest teacher and scholar.
He was the foremost spiritual sage in the development of the Talmud and the Mishnah, the most authoritative religious references of the Jews which are second only to the Old Testament in esteem. The renowned “Golden Rule”, which is invariably attributed to Jesus, was actually coined by Hillel. It is not certain whether Hillel was an Essene but his teachings did have a profound influence both on Essene philosophy and that of Jesus, who was an Essene too.
It was Menahem, however, who was an incontrovertible Essene. The Essenes were of two main branches, General. First, there were the puritans, the Palestinian Essenes. Then there were the liberals, the Diaspora Essenes, who sneered at the Palestinian Essenes’ dogmatism and rather strict views on morality. Menahem was the leader of the Diaspora Essenes.
He was also privilleged to be advisor to King Herod. Herod did hold Menahem in very high regard. Josephus relates that when Herod was a school-going lad, Menahem had patted him on his back and said to him, “one day you will be King young man.” Since the prophecy came to pass, Herod had a certain, atypical respect both for Menahem and the order of Essenes.
Jacob-Eliakim’s significance was by virtue of his pedigree. He was of the royal line of David and was therefore the uncrowned King of the Jews. Now, as we have already indicated, Herod had his own grand designs about rulership of the world notwithstanding the fact that he was in reality a vassal of Rome.
When he made overtures to the trio, they didn’t mince words: they told him that in the new Israel, the Israel that would rule Earth once the Romans had been toppled from the pedestal of world power, it was a Davidic King who would reign. Herod took very strong exception to such a prospect. Herod was neither a full-blooded Jew nor of Davidic stock but he was royalty in his own right.
His father, Antipater, had been the governor of Idumea and in due course Judea in the Hasmonean government and was in fact the real ruler of the entire Palestine, with John Hyrcanus being a mere figurehead king. When he (Herod) was only 25 years old, his father had appointed him governor of Galilee. Herod thus had strutted the corridors of power from the day he was born and he wasn’t going to give that up easily either for his own sake or that of his descendants.
As such, General, Herod maintained to the trio that in the new, overarching Kingdom of Israel, he was going to be the emperor and would be based in Jerusalem. Just like the Greek empire of Alexander had been a triarchy (a kingdom divided into three governments), the global Kingdom of Israel (“Thy Kingdom Come” in the Lord’s Prayer) was going to be likewise.
There was going to be a ruler in the east, a ruler in the west, and a ruler in the centre, that is Jerusalem, under the oversight of Herod himself. Hillel would rule in Jerusalem; Menahem in the east; and Jacob-Eliakim in the west. If these three happened to have disappeared from the Earthly scene by the time the Kingdom of Israel came into being, their descendants would observe the same setup.
The pecking order would thus be like this: Herod as the emperor; Hillel as the senior king; Menahem as the second-ranked king; and Jacob-Eliakim as the junior king. Put differently, Herod had by the stroke of a pen reduced the Davidic dynasty from foremost to least important as it posed the most serious threat to his office. Meanwhile, the three kings-in-waiting would go by the names of the Old Testament patriarchs.
Hillel would henceforth be called the Abraham, or the Father (or Papa, which later morphed into Pope), since Abraham was the Father of the Jewish nation; Menahem would be called the Isaac (Abraham’s son); and Eliakim the Jacob (Isaac’s son). Half a loaf was better than nothing at all and so Jacob-Eliakim meekly accepted this arrangement.
When Jesus later said, “Many will come from east and west and sit at table with Abraham, Isaac, and Jacob in the new Kingdom of Heaven (MATTHEW 8:11),” he did not mean an afterlife kingdom: he referred to the Earthly setup proposed by King Herod.
FALLOUT WITH ESSENES
Those days, General, the Davidic heir used the title “Jacob” rather than “David” as the latter title was very risky, particularly under the Hasmonean government. Given that Joseph was the most beloved son of the Old Testament Jacob, the next in line, that is, the firstborn son of the Jacob, used the title “Joseph”.
In September 44 BC, a son was born to Jacob-Eliakim. As the crown prince to the Jacob, he was given the titular name Joseph, the name by which he became best-known. Like his father Jacob-Eliakim, Joseph was a missionary. But he also had a trade. He was a carpenter, a boat builder primarily, and a master of his craft. The word translated “carpenter” in the Bible is the ancient Greek word “ho hekton” which means a master artisan or craftsman.
In 31 BC, Qumran, the Essenes’ Judean wilderness bastion, was struck by an earthquake. The hermitic Essenes had no choice but to trek back to Jerusalem, from where they operated indefinitely at a place they called the Essene Gate. Then in 23 BC, Herod struck again. He had Jacob-Eliakim killed on trumped-up charges of sedition, his motive simply being a continuation of a systematic purge of the Davidic “pretenders” to his throne.
The Essenes were wroth. They now set about promulgating to the Diaspora Essenes that Herod would have no part to play in the coming Kingdom. Instead, the overall King would be Joseph, the son of Jacob-Eliakim. This, General, was the beginning of a permanent rift between Herod and the Essene sect.
THE SAGA OF JOSEPH
The prospective global world, General, was subdivided into ten provinces to facilitate governance and tax collection. Palestine would have two provinces, Judea and Samaria, the latter of which would include Galilee. Asia Minor (largely present-day Turkey), where the bulk of Diaspora Jews were concentrated, would have five provinces.
The last three provinces would be Babylon, Rome, and Alexandria in Egypt. The future capital of the West was not Rome: it was Ephesus in Asia Minor. Having been allocated the West, it was in Ephesus and Alexandria that Jacob-Eliakim spent most of his time evangelizing to fellow Jews about the future Kingdom of Israel. This was the beginning of the New Covenant, whereby Jews who converted to the ideal of a new Kingdom of Israel were baptised by immersion in water.
To mainstream Palestinian Jews, General, Jacob-Eliakim was a sellout. Herod had demoted his pedigree but to somewhat placate him, he gave him the honorary title of Patriarch or Prince of Jerusalem. By subordinating the Davidic throne-in-waiting to Herod, Jacob-Eliakim had gone against what the nation of Israel’s God, Enlil, the Bible’s main Jehovah, decreed – that every King of Judah had to be a descendant of David. So when the unpredictable Herod had him killed in 23 BC for “sedition”, as part of a pogrom against the line of David, there was very little sympathy for him.
In 44 BC, Joseph had been born to Jacob-Eliakim. Joseph was a title: it was not his real name. At the death of his father, Joseph became the Jacob. However, he preferred the title “David”, the more apt one historically. Joseph would become the father of Jesus. When Joseph attained 30 years of age in 14 BC, his uncles and the Essene sages sent him to Rome and Alexandria to do his part in missionary work, which was simply about promulgating to the Diaspora Jews the future Kingdom of Israel in which a Son of David, that is a descendant of King David, would rule. Egypt was also a special place because Joseph’s maternal relations were Egyptians.
Jacob-Eliakim, General, had two wives. The one was called Euchariah, a Jewish princess, of whom very little is known, and the other, the dynastic wife, was an Egyptian princess, a daughter of Queen Cleopatra VII of Egypt and Julius Caesar. Jacob-Eliakim and this princess had three sons: they were Joseph, the father of Jesus, and the twins Cleopas (after whom James, Jesus’ immediate younger brother, whose given name was Cleopas, was named) and Ptolas. Joseph was thus the Davidian Prince of Israel as well as contender to Crown Prince of Egypt. Despite pretences to the contrary on the part of the Jews, Egypt and Israel have always had ties of monarchical kinship.
In 8 BC, General, Joseph was required by Essene custom to return home and fulfill his obligations for a dynastic marriage. A wife-to-be had already been chosen for him by his uncles and other patriarchal Essenes. This was Dorcas, better known today by her title name Mary.