Samsung endorses BK Proctor
Last year (2013) Samsung Rail Park Signed for the first time in Botswana an endorsement deal with one of the country’s leading and talented producer/ artist, Bk Proctor of Basement Records to be the store Brand Ambassador. The move has proven to be a successful one for the store and Bk Proctor.
Future Sustain International is a 100% citizen owned company. The company was established in 2008 and is currently contracted to operate a Samsung brand shop located at Rail Park mall.
Bk Proctor has been endorsed by Samsung Rail Park to promote the Samsung Rail Park store and Cell phone brands: Samsung Galaxy Music GT and Samsung Galaxy S4. The basic idea behind this endorsement remains to work hand in hand and empower Botswana musicians. Hence, depending on the product and aspect of brand, the choice of the celebrity is important so that the celebrity can reflect the brand and not go against it.
They indicated that brand equity is essentially made up of loyalty, awareness, perceived quality, associations, and other proprietary brand assets. The celebrity should be chosen in such a way as to reinforce and strengthen the brand in all these elements required and within all the aspects stated, BK Proctor’s personality resembles them and he remains their choice.
Bk Proctor has a versatile number of followers, being an outstanding musician and a guru in producing profound crispy music of different kinds of genres has made him to have a massive following and respect in two groups of the youth and the corporate class. His popularity, credibility and mass appeal is expected to help raise awareness of Samsung Rail Park Store, generate positive associations for it, and build purchase intention among its prospective customers. He is the ideal men they chose as Samsung Rail Park because he can act as a bridge between the youth and the corporate class.
Bk Proctor has just completed what is believed is going to be one of the most prolific albums to ever come out of Botswana titled Bk Proctor-Masterpiece of Duets. The album features his various collaborations with some of Botswana's talented and celebrated artists/ producers and sound engineers as well as South African artists. The features include; Culture Spears, Jimmy Dludlu (SA), Stampore, Samantha Mogwe, Groove Cartell, Vee Mampeezy, Lister Boleseng, Tshepo Lesole, DR Tawanda, Sasa Klaas, Eugene Jackson, MMP Family, DJ Gouveia, German Dollar, Princess, Cedric and Pastor Molf.
“We are very happy and honoured to be part of this exciting piece of art. As we continue to grow our relationship, invest and empower Bk Proctor in his career, Samsung Rail Park has acquired the rights to pre-release his album and share it with our customers before it's released to the public for purchase. The Album will be available and given for free when customers purchase any Samsung smart phone exclusively at Samsung Rail Park in Gaborone, Mobile Gadgets in Mahalapye and Samsung Francistown,” said Boineelo Ngwao Ntalagwe, Manager at the store.
He said as Samsung they believe in providing their customers with the best from their innovative design to creative artistic content such as The Bk Proctor Masterpiece of duets album. This is just one of the ways they are showing their appreciation to their loyal customers.
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Dr Lame Pusetso comes to writer’s rescue
Multi award winning author of fifteen (15) books, Dr Lame Pusetso has put together a platform to empower local writers. Dr Pusetso is a President and Chairperson of the Executive Board of Kasapa Society.
She is also the Managing Director of Poeticblood Publishers and an owner of an online bookstore dubbed Mind and Soul Bookstores. Dr Pusetso has reiterated her commitment to helping upcoming authors, writers and poets in establishing their crafts and capitalizing on them.
In an exclusive interview this week, she said that she has put together a platform dubbed Botswana Literature Awards, which have fourteen categories.
When quizzed on what the awards stand for, Dr Pusetso said “writing as a form of art in Botswana is a skill that many have and have always been exploring. As a publisher, I have met different writers from all walks of life and some indicating that there isn’t enough motivation to keep going.”
In Botswana and according to the writer, there has been a limited representation of appreciation of authors. This is despite their efforts year in year out.
The whole intention of these awards really is to honor and recognize the hard work that local authors put in, when doing what they know best (writing).
“This is a way of appreciating their creativity and we will be doing this across all genres. The awards also act as a motivational tool to young writers who still have dreams of becoming best selling authors. Quite frankly, their works are of great importance and we cannot afford to let that slide like that.”
Dr Pusetso emphasized that all the winners will walk away with an award, a certificate and complimentary gifts to take home. “The two winners of Best Overall Author and Best Young Author will in addition receive book publication deals which includes book distribution and marketing for a year.
She gave a clearer picture of how authors can be a part of the literature awards.
“The awards are open to every author from the age of 7, must be a Motswana, and their book should have been published before or by 2022. For authors with more than one book, they are allowed to compete with only one book for one category, and different books for different categories.”
The young writer pinned hope on institutional collaborations, in order to stage the second edition of the awards next year, saying “We believe with these awards, the different institutions and stakeholders will show interest in helping nurture the literature scenario in Botswana.”
“It will also give authors hope and light to keep writing and penning down their stories for the benefit of all. We anticipate to host the next edition in 2024 with assistance from all interested parties.”
THE LITERATURE AWARDS CATEGORIES
Dr Pusetso stressed that there are fourteen (14) categories, and they are: Religious or Faith Based Book, Poetry Book, Children’s Book, Multi-lingual Writer, Best Collaboration, Setswana Novel, English Novel, Motivational Book, Best Young Author (7-13), Overall Best Author, Best Theory, Best Online Writer, Best Media Writer (Honor Award) and Honor Award (Long Serving Best Author).
EXPLAINING SPECIAL AWARDS
Best Media and Honor Award, Dr Pusetso said are not based on submissions but nomination by the committee. “For Honor Award, we want to appreciate the individual who has inspired the Botswana writing scenario over the years and even assisted numerous authors as both a writer and a community leader.”
The Best Media Writer award is meant to appreciate a journalist who is actively taking part in appreciating and helping authors in marketing, advertising and affording them a platform to showcase their works through their writing skills.
Meanwhile, the Botswana Literature Awards will be held on the 29th April and they are partially sponsored through the literacy grant. This is a grant under the Botswana National Library Services which falls under the Ministry of Youth, Gender, Sports and Culture.
Women’s Awards hit the ground running
The second edition of the much-anticipated Women’s Awards Botswana will be going down on the 27th May 2023 in Gaborone at Travel Lodge. The organizers of the prestigious awards have announced finalists, with three nominees per category.
Women’s Awards Botswana is established to empower women and celebrate them from all walks of life and across sectors. The awards raise awareness for women to be granted equal participation, particularly in decision-making positions, as one way of breaking the gender bias.
They also seek to celebrate the outstanding achievements of women from diverse industries in Botswana. Taking a closer look at the categories, He for She award celebrates and shines a light on men who stand and support women.
These are men who advocate for inclusion of women, men who stand against GBV and men who promote any service that can better women life. Her Abilities award looks into women who have shown determination to keep moving and achieve any goal they have set for themselves, regardless of their disability.
Other awards are self-explanatory. They celebrate women in arts, culture and entertainment, agriculture, creativity, innovation and technology, tourism and hospitality, community impact as well as organization supporting women.
ORGANIZER SPEAKS ON CRITERIA USED
When speaking in an interview, Founder and Director of Women’s Awards Botswana, Bofelo Zebe, said in their first edition, they had fifteen categories, which was enough for a piloting project.
“But we left out many industries or lines of work. After the event, we received reviews and suggestions, and there was an intensive evaluation that led to us increasing the categories to eighteen for this second edition.”
He said the nominees were voted in by the public, adding that the finalists were judged by a panel with the support of votes from their supporters.
When shedding light on what winners take home, Zebe indicated that there is an award trophy, certificate and goodie bags for all categories but “we are working to have financial sponsors jump on board so that winners and nominees can receive monetary incentives. We are also busy at work trying to retain our previous sponsors.”
THE 2023 WOMEN’S AWARDS BOTSWANA NOMINEES
HE FOR SHE AWARD
Desmond Lunga, Tlhabo Kgosiemang and Christopher Seagateng
BEST WOMAN IN ARTS, CULTURE AND ENTERTAINMENT
Ditshupo Mosoboloko, Thanolo Keutlwile and Seneo Mabengano
HER ABILITIES AWARD
Koketso Seleke, Goabo Kgasa and Mumsie Odirile
SPORTS WOMAN OF THE YEAR
Naledi Marape, Ouname Mhotsha and Keamogetse Kenosi
WOMAN FASHION DESIGNER OF THE YEAR
Montle Rantatana, Lesedi Matlapeng and Trudy Bakwena
BEST WOMAN IN AGRICULTURE
Nomathemba Masuku, Basadi Molelekeng and Keolebogile Keabetswe
BEST WOMAN IN CREATIVITY, INNOVATION AND TECHNOLOGY
Marang Mbaakanyi, Didintle Moreki and Thandeka Palai
BEST WOMAN IN TOURISM AND HOSPITALITY
Masego Keleadile, Wapula Matshambane and Tshepo Phokoje
YOUNG WOMAN OF THE YEAR
Bridget Gothaang, Waone Makobo and Kimberly Matheakgomo
WOMAN OWNED SME BUSINESS OF THE YEAR
Suits Africa, Nomlu Nail Bar and Sunflower Desserts
BEST WOMAN OWNED BUSINESS
Prezlin Clothing and Dawn Bell Academy
FEMALE MUSIC ARTIST OF THE YEAR
Mpho Sebina, Dato Seiko and Priscilla K
BEST ORGANIZATION SUPPORTING WOMEN
Sekao Foundation, The Fighters Support Group and Single Mothers Living with HIV
BEST WOMAN WITH COMMUNITY IMPACT
Lebopo Bulayani, Nanzelela Chaitezvi and Kebadile Wasenda
MEDIA WOMAN OF THE YEAR
Poppy Sello, Keikantse Shumba and Kedi Lezozo
FAVOURITE PERSONALITY OF THE YEAR
Marang Selolwane, Palesa Molefe and Masi Sithole
BEST WOMAN IN LEADERSHIP
Naseem Lahri, Neo Bogatsu and Lily Rakorong
AMANDA BLACK RETURNS TO SELF WITH NEW SINGLE “NGUWE”
“NGUWE” SETS THE TONE TO HER FORTH STUDIO ALBUM
Johannesburg, Friday, 17th March 2022- ” Amanda Black returns with her signature mix of Afro Pop, hip hop, R&B, and deeply-rooted Xhosa influences to deliver an inspirational message of returning to self and self-love with her new single “Nguwe” .
Available all digital platforms.
The single comes as Amanda Black gears up to release her forth studio album, featuring new songs with her signature sound infusing R&B Soul and tribal African melodies. As she grows and discovers herself as an individual, a spiritual being and a musician, Amanda is on a journey of self-discovery. The music reflects on the better and more hopeful space she has come to in this journey, the single “Nguwe” sets the tone and follows the theme of the upcoming album. The music is about falling in love with self , honoring yourself by self-acceptance. The overall theme and message is spiritual reconnection and trusting herself with her music.
Surfacing in 2016, that album was certified platinum a scant three weeks after its release and went on to earn Black numerous nominations and awards – including three South Africa Music Awards, two Metro Awards and a BET International Artist Of The Year nomination.
Most importantly, Amazulu’s mix of Afro Pop, hip hop, R&B, and deeply-rooted Xhosa influences secured Black a devoted fanbase that stretched right across the country. These music lovers quickly embraced her gift for telling authentic coming-of-age African stories through songs that touched on the universal experiences of love and heartbreak, of finding and losing yourself, of having hopes and dealing with fears.
But, in the background, Black was discovering that the road to becoming a fulltime artist wasn’t easy – even one marked by commercial and critical success straight out of the gate.
Of course, when she began singing in church as a child growing up in the Eastern Cape, and even when she studied Music Education at Nelson Mandela Metropolitan University, Black never imagined it would all be plain sailing. She knew there was no guarantee that, when she boarded a Greyhound bus headed for Johannesburg, she would return home with a story of success to tell. Too many talented musicians from her home town had made that same journey but had never returned – an experience captured with poignant insight on “Bayile”, one of Power’s standout tracks.
Still, Black never expected she’d have to expend so much energy standing up for her artistic rights after she’d become one of South Africa’s most popular and awarded artists. There was even a moment when she thought, “what am I doing this for?”. “The music industry is not what it looks like from the outside,” the 25-year-old says, with just a flash of emotion. “Becoming a singer is not what you imagine. It’s a lot harder and a lot deeper. At that time, I asked myself, ‘do you even still love music’. I truly didn’t know if I could continue to keep fighting to be treated with respect and fairness. There was a part of me that thought maybe music should just be a hobby – that I should just return to that happy place where I play my music and sing, for myself, my family and my community and it feels good.”
But, in spite of feeling helpless and hopeless at times, deep down Black knew that she still adored this thing called music; that the dream she’s always had, of doing something that can change the world and heal people, remained intact. And so she went to the one place where she knew she could move through the dark and into the light and start writing music again: home.
“My family is like my compass,” Black says, her words laced with gratitude and love. “They are always there to support me, especially my mom. Whenever I go home, it’s to recharge. I can honestly say that being there is like getting my superpower back.”
Alongside allowing her to feel the energetic power of her roots and the love of her family, being home enabled Black to make sense of the journey she’d travelled so far. She’d learnt to play and write on the guitar at 16 and, as part of reclaiming the purity of her love for making music, she returned to the instrument within the safety of home. “The sound of the guitar soothes me, and it reminds of when I would write and play music with no conditions, with no expectations,” she says. Black also began working with the beats and melodies that she has on her phone, freestyling lyrics with no judgement or editing, letting her spirit feel its way forward through singing and playing and imagining.
With a renewed sense of her creative being propelling her, Black returned to Johannesburg. There she embarked on process of making Power and establishing her new label Afro Rockstar, in partnership with Sony Music. Power is a mix of autobiographical songs – a highlight is the light-hearted “Egoli” – and others, like first single “Thandwa Ndim”, that see Black giving impactful voice to the experiences of women in the current socio-political moment. The album features several love songs including “Lemme Go” and “Love Again”, and includes the stunning “Hamba”, a song about being thirsty for life, love, hope and happiness that features a chorus sampled from Margaret Singana’s “Hamba Bhekile” off “Shaka Zulu”.
Power sees Black once more working with producer Christer Kobedi and the album also has a special collaboration with keyboardist and producer, Kenneth Crouch. In the end, it’s an album of inspiration, of motivation and of integrity. As the next musical calling card of a South African global artist in-the-making, it’s breath-taking and is poised to bring Black back to where she belongs: performing beautiful music for music lovers everywhere