Local underground artists will have to battle it out in order to break to stardom when the recently launched MAQapella Botswana in Association with Pick n Pay embarks on a national song contest. The winning song will then be the new MAQ Washing Powder for Botswana and the winner will take home cash prize money amounting to P30 000 and a record deal.
Bliss brands, manufacturers of MAQ used the same gimmick in South Africa, and now they have brought the competition, which seeks for an original acapella song, to be used as the MAQ washing powder song for Botswana. As part of the marketing strategy, MAQ which is relatively successful in South Africa is now rolling out invitations to all amateur acapella singers to battle it out for the whopping prize money and the record deal.
According to the organisers of the national song competition, contestants should have never signed any record deals, be a Motswana citizen and be above the age of 18. The contenders would have to perform their own original compositions MAQ/ Pick n Pay song before a panel of judges.
Auditions will be held in various key locations including Pick n Pay stores: Riverwalk, Molapo, Francistown, Sebele and Southring. Other auditions will also be held at Shoppers Palapye and Mahalapye.
The winning group or individual will receive numerous prizes that will help their singing careers, including a P30 000 cash prize, a video and in-studio recording valued at P30 000 and MAQ products for a year. Furthermore, the winning song will be the new MAQ Washing Powder song for Botswana.
Bruce Milne of Pick n Pay Botswana said they are happy and looking forward to the campaign. “This is just the competition we have been waiting for! Botswana is brimming with talented amateur singers and we are thrilled to be giving them a platform to really shine,” he said.
To enter one needs to attend to the MAQ Road show auditions and perform their original MAQ song between 9 am- 3 pm, or SMS or WhatsApp their singing entry to 083 382 3854. They can also listen to RB 2 and Gabs FM or visit and like their MAQ International Facebook Page, where they can find more details.
The song must be original, catchy, and upbeat and must have that special MAQ and Pick n Pay feeling. It must be sung in Acapella style and be 2-3 minutes long, however for preliminary selection 30 seconds is required. Lyrics must be predominantly English but can include a touch of local flavour.
Lyrics can include the following words: MAQ MAQ MAQ, Get more with MAQ, Feels like a friend, MAQ will brighten up your day, MAQ makes washing easy, MAQnificent, Washing powder for the people, Fresh and clean, Pick n Pay, Shopping is fun, Value for money. Auditions will be held in Gaborone Pick n Pay Riverwalk and Molapo on the 24th and 25th May, Francistown Pick n Pay on the 30th and 31st, Mahalapye and Palapye Shoppers on the 6th and 7th June. They will then return to Gaborone Pick n Pay Sebele and South-ring on the 13th and 14th June and the finals will be held at Grand Palm on June 20th 2015.
Organisers of the much anticipated As One Music Concert say preparation for the much awaited as one of the music concert are at the peak, with ticket and merchandise sales at a high just 13 days before the event.
In a statement Kesego Okie, Managing Director of Blue Skies PR Agency and event coordinator “The Concert is a celebration of ATI’s journey in music. It is also an incredible platform for all stakeholders, particularly businesses that operate in Francistown, to show their commitment to the resuscitation of the City’s economy following the impact of Covid.
We are grateful for the reception by the city leadership and look forward to cooperate Francistown heeding our call to support the arts, which would in turn, be supporting many livelihoods and small business in the area”.
She expressed gratitude to the public for their immense support evidenced by ticket sales and talk ability, saying this is testimony that indeed As One the nation can go fa in the true spirit of boipelego (self-reliance).
The concert is partnership between Batho Bame Investment and Blue Skies PR Agency. “A lot of work has gone in to prepare for the highlight, and I am thankful to everyone who believes in the dream and supports us. I promise nothing but the very best of me and would love to express my utmost gratitude to all creatives and businesses that are a part of this Journey” Atasaone ATI Molemogi.
The concert will be the first music show taking place within the main pitch of the Obed Itani Chilume Stadium, which was chosen to host because of its distinct state of art ambiance, coupling Francistown’s position as a gate way to many strategic places in Botswana.
Francistown is not only rich in history, but also an enabler for economic activity for unearthed tourist destination surrounding it. It is an honour to have been given the approval by the city leadership and the people of Francistown to host this Concert in their backyard’ ATI.
As part of activities for the 8th edition of Africa’s most prestigious award ceremony, the Africa Magic Viewers’ Choice Awards (AMVCAs), Africa Magic in association with MultiChoice Nigeria will host celebrity movie stars and film directors from Hollywood ahead of the awards ceremony taking place on Saturday, 14 May in Lagos.
The visiting Hollywood stars will be led by Tasha Smith, actress, director and producer, known for her role in the acclaimed films, ‘Why Did I Get Married?’ and its sequel, ‘Why Did I Get Married, Too?’. She will be joined by Bayo Akinfemi, a cast member of the popular television series, ‘Bob Hearts Abishola’ as well as Brandon Micheal Hall of the ‘God Friended Me’ series fame
Also expected are Sidra Smith, award-winning Producer and Head of Essence’s Film and TV Studio and Grant Housley, Hollywood Producer, Writer and Director currently at Paramount Pictures, where he has worked on some of the biggest films and most critically acclaimed television series in the world.
While in Nigeria, the stars will meet with the #AMVCA8 nominees and other industry stakeholders. This historic visit is in line with MultiChoice and Africa Magic’s efforts in sustaining the Africa film making and storytelling momentum, through deliberate global collaboration.
The eighth edition of the Africa Magic Viewers’ Choice Awards is brought to viewers by Africa Magic in association with MultiChoice and is proudly sponsored by Amstel Malta. For more information, visit www.africamagic.tv/AMVCA and follow all official handles of Africa Magic on Twitter, Facebook and Instagram using the hashtag #AMVCA8
There is a growing unpleasant of artists who do not pitch for events they have been booked for; or simultaneously, there could be another development – false advertising – where artists’ names are used to draw large crowds.
Musicians and promoters in their mission to put bread on the table seem to have resorted to obscene means of securing their means. To many, this is tantamount to fraud and deception to gain an unfair advantage over their unsuspecting fans who swoon at the mention of their name, their presence and entire existence.
The month of May has just begun and bottomless grievances are pouring in of no show musicians at gigs they have been booked and paid for. Instead of leaving the crowd stunned by a spectacular show they are leaving revellers disappointed.
Exhibit A; This past weekend Eswatini’s DJ Uncle Waffles was scheduled to perform in Botswana. She never pitched up for the shows and continues to be silent on her lack of presence at the show. Exhibit B; Maphorisa, Kabza De Small and Sha Sha were all set to perform on 29 April at the Victoria Falls Carnival 10th Anniversary but did not arrive in Zambia for the gig.
In a statement released on Sunday 1 May, Victoria Falls Carnival organisers confirmed that flights and accommodation were organised for DJ Maphorisa, Kabza De Small and Sha Sha. The statement continued; “Confirmations were sent to them as agreed and emails were sent to them several times before, for some reason they did not show up at the airport on the day of travel…
Above and beyond we tried to communicate with the artists to change the date of performance but still we could not get hold of them despite all the effort and all means of communication from our side,” Organisers have demanded that the artists refund them the full booking fee and the payments made for flights and accommodation
“All three artists were paid in full and contractually bound to perform at the Carnival, and accommodated at every corner with their numerous flight and accommodation change requests.” Adds the statement. Exhibit C; South African artist Prince Benza’s passport was confiscated by the Deputy Sheriffs pending payment for damages on breach of contract.
He was scheduled to perform at Mogobane on the 31st of December at the Reflector Music Festival but did not appear as well. He nabbed when he came into the country for a separate event. The President of Botswana Entertainment Promoters Association (BEPA), Gilbert Seagile this week had his company; Gilbert Promotions registered in South Africa.
This puts him in an ideal spot to become an intermediary and help solve the feud between Botswana and South African artists and their no show at events. Seagile emphasized that it’s not only international artists that miss events but even the local artists have the same tendencies. He elaborated that reasons for artists not pitching up are many amongst them ; breach of contracts , promoters not paying deposits and some can be natural like artist testing positive for Covid-19.
The BEPA president also indicated that fly-by-night promoters are also a concern as they do not follow the BEPA Code of conduct, “BEPA members are well coordinated, they have the code of conduct which guides them to do things accordingly. The government is pushing for promoters to join BEPA they have already started refusing with permits when one is not a member of BEPA.” he emphasized
Seagile said that the association is in talks with the South African Music Promoters Association (SAMPA) to provide protection of Botswana Promoters that when artists miss shows they can be able to rope in their lawyers in South Africa through SAMPA and Botswana through BEPA to compensate for losses incurred as a result of this exploitation.
He said another way of dealing with this matter is for Promoters to issue a contract to the artist as currently the norm is that the artist produces the contract to the promoter so this solution can help the promoters to protect themselves.
In an interview with Weekendlife, Superintendent Tumediso of Urban Police Station enunciated that matters of no show artists are normally reported by the promoter who normally comes as the complainant. The matter is then taken forward taking into consideration the evidence, this will in turn assist in determining on whether the case is theft, obtaining by false pretence or fraud. When it is all said and done, revellers love musicians to hate them and hate them to love them. It is an unending toxic relationship which no one wants to pull away from.