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Careerpool: Cost Effective Internet Job Advertising

Lebogang Motubudi
Account Manager, Careerpool

Botswana has become the latest country to realize the added advantage of having in place electronic recruitment processes as part of their Human Resources functionality. Companies are progressively moving away from labor intensive exercises requiring them to print CV’s into large cumbersome piles in order to scrutinize eligibility of applicants at a later stage (when they have mentally prepared themselves for the mammoth task).

Apart from the manner in which they receive and deal with CV’s, the way in which companies advertise positions in the modern era has also evolved to new time-saving, hassle-free electronic methods. These are very attractive options to organizations as they provide more cost effective solutions to HR Practitioners across the globe.

So what is an online job board? Online Job Boards have been around since the early 2000’s. Globally their popularity has grown steadily year-by-year to the point that they are now top shelf on the list when companies consider the ways in which they are to advertise their job vacancies. Job boards are distinctly different to recruitment agencies as they do not provide an HR admin function or processes.

Their strength lies instead in the manner in which they connect with the target groups through the internet. We’ve all heard about the way in which companies in advanced countries have realized the need to engage in commercial activities on social media sites like Facebook, twitter and YouTube. Sites that were previously considered to be frivolous and for juvenile usage.

This is simply not true and companies have woken up to the fact. They’ve realized that people are on these sight for a good part of their days whether it be at work or at home; to update family and friends on something amazing that happened in their lives; to tweet about an event they may be a part of or just to upload a fun video with friends to put a smile on whoever comes across their offering.

The platform the internet provides is limitless and it has given birth to social media sites that have changed our world for the better. Job boards fall in this very category.

Whilst these existing platforms are increasingly used to a commercial end the rise of Online Job Boards has served to further streamline the use of the internet when people are advertising available jobs and searching the market for employment. These technological advertences are invaluable. And here’s why. Advertising your job online makes it a lot more accessible to people.

This is true even in Botswana. We are not as behind in the technology space as people think. We have telecommunication companies that have brought world leading 4th generation internet connectivity (4G) right to our doorstep.

This means that if you have a smart phone, tablet, phablet, laptop or TV that can connect to the internet you will be able to connect to whatever you’re searching for in a matter of nano-seconds.

So whatever you place online will be available for all to see on the internet in an instance. Meaning if your company places a job advert on an online job board the second it is published it will become available worldwide in an instant.

It typically takes an average of 45 days to fill a vacancy. The first stage of this process includes advertising through print media, internal and external e-recruiting, word-of-mouth exercises etc. to inform people of the vacancy.

The wider you cast your net and the faster this can happen the better your chances of cutting down the extended period it will take your HR department to make a placement.  Online Job Boards greatly speed up this process for your company because they are convenient for job seekers.  As a job seeker there is a reluctance to go to each individual company’s website to check for vacancies on their respective career pages.

Not because they are lazy but simply because the exercise would be too time consuming. Sometimes information on career sites is not readily available due to the lack of a specifically dedicated person or team to spearhead this new e-recruitment functionality of their website.

Online Job Boards can further aid your company and its e-recruitment aspirations as it links jobs currently present in your internal career pages to the more centralized job board where job seekers will conveniently find them.

It can even serve as your career page so that when applicants click on the tab present on your page they will be re-directed to your dedicated page on the centralized job board which will contain all of your vacancies updated in real-time.  It’s an incredibly efficient way to keep prospective employees abreast of when you are hiring for new positions as well as when applications are closed.

Online Job boards will help you receive a greater numbers of applicants. Whilst also providing you with automated ways of sorting through them that won’t cause an aneurism.

Virtual accounts are provided by job boards where all of the CV’s you have gathered in your database through prior job adverts can be stored for future use when you have another vacancy to fill. This can directly minimize your advertising expenditure as you will now be able to go through your virtual database to search relevant CV’s to the new position you are hiring for.

There will be no need to advertise externally. Being on the digital space means that Job Boards tend to work hand in hand with social networks as a tool to further increase traffic to their site and garner greater numbers of CV’s for your advertised jobs. More traffic to the job board means increase traffic for your company website as well m, through linking of pages.

This now becomes a branding value add to your company because where the Job Board penetrates the market your company will be present too. This has proven an effective way of getting visitors to your company’s site and maintain a high level of brand exposure in the market.

There is no reason why Online Job Boards will not work for your company. They are cost-effective, automated and integrated to the internet in a manner that both you and prospective employees will find immensely beneficial. Integrate an online job board into your company’s recruitment today and see instant results as you scoop up all the best available talent with ease. 

In the words of Charles Darwin, "It is not the strongest of our species who survives, or the most intelligent, but the one most responsive to change.”

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China’s GDP expands 3% in 2022 despite various pressures

2nd February 2023
China’s Gross Domestic Product (GDP) expanded by 3% year-on-year to 121.02 trillion yuan ($17.93 trillion) in 2022 despite being mired in various growth pressures, according to data from the National Bureau Statistics.

The annual growth rate beat a median economist forecast of 2.8% as polled by Reuters. The country’s fourth-quarter GDP growth of 2.9% also surpassed expectations for a 1.8% increase.

In 2022, the Chinese economy encountered more difficulties and challenges than was expected amid a complex domestic and international situation. However, NBS said economic growth stabilized after various measures were taken to shore up growth.

Industrial output rose 3.6% in 2022 over the previous year, while retail sales slightly shrank by 0.2% data show that fixed-asset investment increased 5.1% over 2021, with a 9.1% hike in manufacturing investment but a 10% fall in property investment.

China created 12.06 million new jobs in urban regions throughout the year, surpassing its annual target of 11 million, and officials have stressed the importance of continuing an employment-first policy in 2023.

Meanwhile, China tourism market is a step closer to robust recovery. Tourism operators are in high spirits because the market saw a good chance of a robust recovery during the Spring Festival holiday amid relaxed COVID-19 travel policies.

On January 27, the last day of the seven-day break, the Ministry of Culture and Tourism published an encouraging performance report of the tourism market. It said that domestic destinations and attractions received 308 million visits, up 23.1% year-on-year. The number is roughly 88.6% of that in 2019, they year before the pandemic hit.

According to the report, tourism-related revenue generated during the seven-day period was about 375.8 billion yuan ($55.41 billion), a year-on-year rise of 30%. The revenue was about 73% of that in 2019, the Ministry said.

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Jewellery manufacturing plant to create over 100 jobs

30th January 2023

The state of the art jewellery manufacturing plant that has been set up by international diamond and cutting company, KGK Diamonds Botswana will create over 100 jobs, of which 89 percent will be localized.

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Investors inject capital into Tsodilo Resources Company

25th January 2023

Local diamond and metal exploration company Tsodilo Resources Limited has negotiated a non-brokered private placement of 2,200, 914 units of the company at a price per unit of 0.20 US Dollars, which will provide gross proceeds to the company in the amount of C$440, 188. 20.

According to a statement from the group, proceeds from the private placement will be used for the betterment of the Xaudum iron formation project in Botswana and general corporate purposes.

The statement says every unit of the company will consist of a common share in the capital of the company and one Common Share purchase warrant of the company.

Each warrant will enable a holder to make a single purchase for the period of 24 months at an amount of $0.20. As per regularity requirements, the group indicates that the common shares and warrants will be subject to a four month plus a day hold period from date of closure.

Tsodilo is exempt from the formal valuation and minority shareholder approval requirements. This is for the reason that the fair market value of the private placement, insofar as it involves the director, is not more than 25% of the company’s market capitalization.

Tsodilo Resources Limited is an international diamond and metals exploration company engaged in the search for economic diamond and metal deposits at its Bosoto Limited and Gcwihaba Resources projects in Botswana.  The company has a 100% stake in Bosoto which holds the BK16 kimberlite project in the Orapa Kimberlite Field (OKF) in Botswana.

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