All Kasi rescues Gunners
Sport
Tsa Gae Pty Ltd, trading as All- Kasi has stepped in to the rescue of the trouble torn Extension Gunners. The clothing label company, has signed a management contract with the team and will run its affairs for a period of five years- the deal that can, however, be terminated if the Peleng side finds a sponsor along the knotty route.
The agreement was deliberated and agreed in principle over the last weekend at the club’s Annual General Assembly. The deal follows the dismal failure by the club’s sitting committee to bring on board a trusted investor. Although, sources say it is against the club’s constitution to run Extension Gunners that is operating as a society through this deal, any other worries and loopholes are to be dispelled to leverage a spade work on amendment of the constitution. On the 12th August, the Lobatse based company is anticipated to present their preliminary documentation before the Gunners committee.
It is said the club‘s account will remain operational while All Kasi, who are also the technical sponsors of the club are to give the Gunners society at least one third of the finances at the end of the season.
The deal, which is expected to be sealed before the commencement of the new season does not shut out other companies who may want to partner with the Peleng outfit, sources say. The club is expected to head hunt a competent General Manager to head the secretariat desk.
When reached for comment, Gunners could not be drawn to divulging any information about their deal with All Kasi. The team chairman, Phenyo Gothaang pointed to a carefully laid plan which cannot be shared with the public as yet.
All Kasi, which has also entered into partnership with Botswana Football Association (BFA), is hailed for breathing a new lease of life into a team that was on the brink of disaster. At the close of the season, several high ranking players left the club for greener pastures. Notable names include that of new recruit, Kekaetswe Mara Moloi who asked that his contract be terminated to join high paying Township Rollers.
All the while, the club has retained Gothaang to carry on the team’s mandate. He has come under intense scrutiny particularly after promising Gunners’ faithfuls an investor, a few months after he was ushered into the office. The investor story is still to yield results.
Until All Kasi came on board, the club was slowly slipping into disrepute, having painfully missed the Mascom top 8 tournament qualification by a whisker.
Repeated attempts to solicit comment from All Kasi proved futile as Ludo Kemeoeng, the company director said he was locked in meetings.
What is a management contract?
A management contract is an arrangement under which operational control of an enterprise is vested by contract in a separate enterprise that performs the necessary managerial functions in return for a fee. Management contracts involve not just selling a method of doing things (as with franchising or licensing but involve actually doing them. A management contract can involve a wide range of functions, such as technical operation and of a production facility, management of personnel, accounting, marketing services and training.
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The National Stadium will be lit up with fireworks on April 29, 2023, as some of the best international athletes will participate in the maiden Botswana Grand prix.
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The year 2022 witnessed unprecedented phenomena. Several Africans- Gotytom Gebreslase, Sharon Lokedi, Victor Kiplangat, Tamarit Tola and many others- swept the World’s marathons records.
However, the COVID-19 pandemic, and the resulting control measures implemented in several countries, led to many high-level sports competitions being cancelled or shelved, the Dakar 2022 Youth Olympic Games was moved to 2026.
Founder and Executive Chairman, African Sports and Creative Institute, Will Mabiakop, says the inability to hold traditional and amateur sports events have had a serious effect on public health overall, including mental health, sparking a revolution whereby athletes began to talk more openly about stress, mental overload and performance anxiety.
“Africa is home to the fastest growing economies before the crisis, no longer on track to meet the Sustainable Development Goals (SDGs). COVID-19 deepened interdependence between SDGs, making them harder to achieve, especially SDG 10 (reducing inequality) and SDG 5 (gender equality_ as the pandemic had a disproportionate impact on poorer countries, and heavier burdens (such as care work) fell to women.”
Mabiakop stresses that as policymakers contemplate actions to speed up recovery and build resilience, they must argue that sports and creative businesses should play a central feature in this effort.
“The sports economy worldwide is estimated at 5% of GDP, but only 0.5% in Africa. If exploited, Africa’s sports and creative industries can offer policymakers innovative solutions. Especially, as regards job creation, and providing employment to the 15 million people entering the job market annually.”
HOW CAN THE INDUSTRY DO THIS?
By leveraging the two-for-one concept: past studies shown that a 1% growth in the economy delivers a 2% job increment in this sector (these ratios are calculated using data from 48 African countries and adjusted to the reality of the sports economy in Africa by the authors). There are between 30 and 50 job types, in sports and creative industries, respectively. These jobs do not fade away with the first major shock.
Mabiakop indicated that policymakers can use these industries to tackle multiple crises- jobs, poverty, and climate risks. Sports diplomacy- defined as communication, representation and negotiation in or through the prism of sports- has proven effective in building inclusive and cohesive societies. Moreover, sports and the creative industry can support better mental health and well-being, both important for productivity.
“Policymakers can also be true to the game by leveraging culture and tradition to celebrate identity and reap commercial value in sports, textiles and jewelry. Creative sectors allow deeper connection with culture, are not easily copied and provide great economic potential.”
He said supporting grassroots sports has powerful distributional effects. “Fortunately, technology has made reaching wide audiences easier, generating higher rates of success when talent is discovered.”
However, Mabiakop held that potential pitfalls must be highlighted. “First avoid build it and they will come policies with infrastructures denuded from the rest of the ecosystem. Like the many sports stadiums left largely unused.”
“Policymakers must remain mindful of how these sectors move the needle in human capital development. Also, align the requisite public policies needed for progress from grassroots participation to professional sports, and even to international sporting events. They should also support investment instruments to render these sectors performant.”