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2016 Top 10 public figures

 DM Creative Brands compiles the list


Branding has been a hot topic lately, and Daily Motion Creative Brands (DMCB) end close off the year with a selection of the top 10 brands for 2016. The list, according to DMCB was compiled with local public figures that have made great impact as far as branding is concerned in mind.
Letlhogonolo Moremi, Brand Manager at DMCB told WeekendLife Editor, Dave Baaitse on Tuesday this week that, as a Imaging consultancy firm, DMCB has worked with the likes of Kaone Kario and other great personalities before.

 

The Top 10 public figures’ list was first published last year and this is the second edition. “Perhaps the greatest tragedy of 2016 was watching a “brand” become a buzzword thrown around carelessly without the sense to question what really goes into creating and maintaining neither a brand nor the effort to implement the answer,” Moremi said.   


Moremi said while many of us pour over the likes of Bonang Matheba and Cassper Nyovest wishing our industry would look as good and be taken as seriously, we neglect to consider the excruciating efforts they commit to creating the faces we see and envy so dearly. The #DMCBTopTen is an initiative by Botswana’s premiere youth-owned brand management firm to foster a culture of seriousness in the way our public figures in all industries present and manage their image. DM Creative Brands is a brand management consultancy firm specializing in brand-management for public figures and talent management.


This list was compiled by the DM Creative Brands team with the assistance of special curators from various industries. The adjudication was based on a consideration of the individual’s personal style (in relation to the individual's brand identity), consistency and quality of social media feeds, Communication & PR and general visibility with respect to their niche audience. Tweet @DMCB_BW with the hashtag #DMCBTopTen2016, the audience’s voice is always necessary after all.


Motswafere


The number 1 Brand this year falls nothing short of a revolution in the making. Challenging societal constraints by mere existence at the least, this multitalented starlet resiliently charters new ground while maintaining consistent and quality of image worthy of the title. It is no falsity to say the brand Motswafere has been the closest to flawless in 2016.


Mmina Gaebonwe


Ms Gaebonwe is in so few words, the quintessence of #BlackGirlMagic. In a world where broadcasting the glam in one's life is the click of a button away, this art student and lifestyle connoisseur’s effortless brand consciousness sets her as a cut above the rest. She has consistently shown nuanced understanding of social media diversity and the art of maximizing each platform as a medium of communication. The gorgeous jet-setter easily sets the standard for premium style and lifestyle. She is without a doubt one to watch.


Brilliant Kodie


Kodie’s meteoric rise in 2016 was a testament to the possibilities of dreaming and achieving. His highly personalized brand of PR which although a tad rogue at times, endows him with a powerful para-social factor; making him a relatable figure to the young Motswana creative. The Adidas ambassador maintains a painstakingly clean and seamless visual content through his blog, Facebook and Instagram content. He does indeed set the most admirable standards.


Tumie Nthutang


Arguably one of Botswana’s foremost stylists, this young trailblazer has left no stone unturned in portraying what it means to be a brand with global vision. Consistently poised yet unbelievably human both online and offline, Ms Nthutang’s meticulously structured brand is definitely a benchmark of note to aspirant creatives. In an industry that thrives upon elitism, her “botho” centered brand is effortlessly executed while maintaining her place is a fashion guru of note.

Ammo Ski Mask
Rounding off the top is one of Botswana's most prolific rappers and hip-hopreneurs.

 

The self proclaimed "Sauce Daddy" is definitely a man with the sauce, hopefully far from ever being lost in it. While his personal style is not exactly revolutionary in and of itself, few were be able to lead the trend as effortlessly as he did. A scroll through his feeds is a testament to the consistency and seriousness which the entertainment industry deserves, and the anti-thesis of the laxity rampant in the status quo. A little more bravado and who knows where he might end up on our next list?


Fify Loewen


Fify Loewen is undoubtedly a front runner in Botswana's photography circles and bloggersphere. Her impressively curated image seamlessly transitions from the clothes on her back to the words on her page to the minute details on her work. Her amazing contribution to the politics of natural hair and her written works on motherhood have been influential in bringing the apparently vain profession closer to the social context within which it exists. All this without a shred of compromise on the quality of image, a disease which many at the juncture of creativity and social cause fail to elude.


Uyapo Ketogetswe


The visual director, photographer and budding lifestyle connoisseur is the object of desire and the substance of envy for many. Having worked with some of Southern Africa's leading brands, Ketogetswe's business acumen is quite the impressive piece, second only to the effort he exerts in managing his image. Although we would recommend a cleanup job here and there, he is nonetheless a power brand in the making.


Gatsh Fros


The internationally acclaimed duo's style is in a word ICONIC and that's by no means a scam. At this rate, "wardrobe malfunction" is evidently no part of their vocabulary. While their personal style remains above reproach, there is a need for improved consistency on the PR front.
Motso Ratsie 
One of the Brands that showed most growth in 2017. The actress, business-woman and philanthropist’s authenticity is the substance of admiration. While maintaining image standards on her social media pages and print features, Ms Ratsie manages to remain the unpretentious Motswana, temptation many aspirant stars fail to evade.


Ntombi Setshwaelo


The tenth pick for this year is a woman of substance and front line social justice warrior. Setshwaelo is an example of timeless royalty and the quintessence of what we term a brand that may not be on your twitter everyday yet rises to the occasion without exertion. This being the result of deliberate strategy and not hapless fortune. While we love her style and poise, there is quite a few things that could be improved n the PR side of things. Nonetheless, an impressive contender.
 

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WeekendLife

200,000 Members of International Church Hold Virtual Prayer Service for Covid-19

22nd September 2020
200,000

After its initial outbreak with a cluster of pneumonia cases at a seafood, poultry and live wildlife market in Wuhan City, China, Covid-19 has spread rapidly across the globe. The virus has hammered economies worldwide and brought devastation to many.

On 16 September Shincheonji Church of Jesus, a church with thousands of members in various countries, held a global online prayer service to pray for the victims of the coronavirus and their families, healthcare workers, government officials and for the complete eradication of and cure for Covid-19.

The virtual prayer service was live-streamed to the entire congregation with more than 200,000 members in countries all over the world participating, including the USA, the United Kingdom, South Korea, Australia, South Africa, Namibia and Zimbabwe.

In keeping with social distancing, health protocols and protecting its members from possible exposure to the coronavirus, Shincheonji arranged the virtual gathering for members to pray together in safety and set an example for others.

Prayers were mainly for the healing of those infected with the virus, for overworked healthcare workers who are struggling to fight Covid-19, and for people in economic distress in the wake of the pandemic. The overwhelming online participation from its members worldwide showed the desire and urgency to end this virus and for healing and restoration in communities.

The Chairman of Shincheonji Church Mr Manhee Lee suggested this online virtual gathering and said that all believers will continue to pray at the church’s worship services until the complete eradication of the coronavirus.

At least 1,700 of the church’s South Korean-based congregation have donated their blood plasma for research around an effective treatment. Convalescent plasma has also showed promise as therapy for Covid-19 and is believed to have reduced the severity of symptoms in critical patients.

“In order to defeat Covid-19, we need to embrace, love, and unite,” as global citizens, the church said. “We wanted to do all we can as believers by praying for the people working to prevent the spread of the virus and healthcare workers who are working at the frontlines of this battle against Covid-19 and we believe that God will answer our earnest prayers.”

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WeekendLife

AFRIMMA nominates Vee Mampeezy

22nd September 2020
Vee-Mampeezy

The annual prestigious music awards, African Muzik Magazine Awards and Music Festival (AFRIMMA), has resumed this year. But this time around with a virtual version of it.

The awards that celebrate the originality of African music has unveiled their seventh edition. The awards seek to promote the African talent by bringing together on the same stage African legendary artists to celebrate African culture.

The event was established by the International Committee of AFRIMMA, in collaboration with African Union to reward and celebrate musical works, talents and creativity around the African continent while promoting the African cultural heritage amongst African countries.

However after the Covid-19 global pandemic, the event will not be hosted on a live global stage, but it will be hosted virtually and nominees are expected to deliver their performances virtually. The AFRIMMA Virtual Awards 2020 is set to be the first of its kind in the African music world with performances coming from different artists around the world and audience catching the performances, speeches and award presentations on multiple streaming devices.

Amongst the many who are nominated by the AFRIMMAs is local sensation Vee Mampeezy who has been nominated in the category for Best Male Southern African alongside music giants, Black Coffee- South Africa, Slap Dee – Zambia, Cassper Nyovest- South Africa, Master KG- South Africa, Jah Prayzah – Zimbabwe, Vee Mampeezy – Botswana, Shyn – Madagascar, Tshego- South Africa, Tha Dogg – Namibia and Yanga Chief – South Africa.

Mampeezy has established with WeekendLife that prior to that, he had received an email from AFRIMMA confirming his nomination. They wished for him to perform which he said he will confirm the performance first with his manager, but as for now he is not sure if he will be performing.

“We have accepted the nomination. It is such an honour to be nominated alongside music giants like Black Coffee. I am very excited, others I am not as excited to be nominated alongside them because I have been nominated before with them. I do not mean to say they are not great, they are great in their respective right,” he said.

“We should be excited as a country that Botswana has been nominated as well. Before anything else, the fact that we are there as nominees makes us winners. It is such an honour to be recognised more so that Botswana is a small country with a very small population.”

Famous and most decorated artists the likes of Diamond Platnumz, Mr Flavour, Harmonize, Davido and Jah Prayzah are also amongst the nominees. However, South African based artist affectionately known as Master KG has been nominated six times for Video of the year, Best Male Southern Africa, Artist of the year, Best Collaboration as well as song of the year.

Master KG’s song ‘Jerusalem’ has been making waves internationally, and it was used mostly during the pandemic to shake off the Covid-19 anxiety. The song was nominated after South African Music Awards (SAMA) failed to nominate the young talented artist.

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WeekendLife

Miss Earth Botswana catwalks to save the environment

22nd September 2020
MISS EARTH

Miss Earth Botswana is an annual local environmental-themed beauty pageant competition promoting environmental awarenessconservation and social responsibility. The reigning Queen dedicated her year to promoting specific projects and often addressing issues concerning the environment.

The Queen does this through school tours, tree planting activities, street campaigns, coastal clean ups, speaking engagements, shopping mall tours, media guesting, environmental fairs, storytelling programs to children, eco-fashion shows, and other environmental activities.

Even though this auspicious year has been faulted by the COVID-19 crisis, Miss Earth Botswana 2020 Seneo Perry has seen this as a chance to fix her crown, and get dirty in conserving the environment. This is highly impressive as it expresses how dedicated she is not only in wearing the crown, but putting in some work to create a better greener world.

Perry is a Botswana based environmentalist, equipped with a degree in Entrepreneurial Business Leadership from Sheffield Hallam University (BAC) and a top 5 finalist in Miss Earth Botswana 2019. As an eco-warrior at heart, she has dedicated her time and energy towards educating and empowering the next generation on the importance of preservation and careful management of the environment and natural resources (a clean and safe environment.)

Miss Earth Botswana will be hosting SOS Children for a film documentary dubbed “Into the Okavango” on Saturday 19th September, in Tlokweng. This initiative is influenced by National Vision 2036 Pillar of National Values which is our identity, our unique natural and cultural resources, tolerance of diversity as well as national values constitute a value preposition that makes Botswana a place to live, work and do business.

In an exclusive interview with WeekendLife, Perry’s Manager, Shimah Keakopa, said the purpose of this event is to encourage the children to open up their minds a bit more to think outside the box as they are about to choose their career paths and what more they can offer to their country as upcoming young leaders.

“This event is held under the theme ‘‘Botswana will have healthy ecosystems that support the economy, livelihoods and our cultural heritage as well as enhance resilience to climate change’’. We strive to help young children grow up knowing their purpose in life and what they actually do in achieving their ambitions.”

For her part, the queen said since 2013, conservation topics have always attracted her interests towards achieving a clean and safe environment for the benefit of humanity. She said “Botswana relies heavily on the tourism industry as it contributes 7 percent of the Gross Domestic Product (GDP). Our tourism industry has been characterized as more of a fauna and flora type, which is the great attraction to local and international tourists.”

“Therefore it is imperative that we conserve and continuously engage in environmental issues, to preserve our untouchable pristine wilderness. Furthermore people who live closest to natural resources generally absorb the greatest cost associated with conservation,” she said.

Perry told WeekendLife that a lot still needs to be done to ensure everybody is of one mind in an effort dedicated towards environmental conservation, which not only benefits the flora and fauna but the economy as well through activities such as agriculture and tourism.

“In Botswana, there still not enough policies (some outdated) and public awareness towards environmental conservation, especially the collective effort that should exist between government, private sector and Non- Governmental Organisations (NGOs).

Whereas members of the general public do not have adequate access to the information on the importance of environmental conservation and this results in them being unaware of the best practices and standards in environmental conservation,” she said.

When she is not impressing at beauty pageants, Perry is a Managing Director of “Restoring the Prime Colour of the Earth” a charitable organization established in 2019 with the objective to educate both young and old people the importance of keeping a clean and safe environment and to restore the breath-taking landmarks in Botswana.

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